Bollywood
The Allu Arjun AI Visibility Score
Allu Arjun scored 54 in the Bollywood AI Visibility Index — #17 of 30. By box office he is one of the three most commercially successful Indian stars of the last five years. The gap is the story.
Tag
Citation Share
Research
The Black-Owned Beauty Citation Share Index 2026
EPR's first ranked Citation Share study covering Black-owned beauty brands — Fenty, Pattern, Telfar, Honey Pot, Topicals, Briogeo, Lip Bar, Bread Beauty — across 185 prompts and 5 AI engines.
AI Communications
What AI Says About the Royals — And Why the Method Matters
I built the first instrument to measure what AI says about everyone. The royal family was the test case. What it shows about the engines should change how every PR firm operates.
Generative Engine Optimization (GEO)
GEO Conference 2026: The Record from DC
The third Generative Engine Optimization Conference ran Thursday at the Ritz Carlton in Washington — sold out, no recordings. EPR's running record of every session, updated through the day.
PR, Marketing, Communications & AI RFPs
Most PR RFPs Hire the Wrong Agency. Here's the Fix.
Most PR RFPs hire the wrong agency because they measure the wrong thing. The five-pillar framework, the eight questions, the three-round process, and the four failure modes — a modern PR RFP playbook built for the answer-engine era.
Healthcare
The Medical Medium Economy: Why AI Keeps Recommending Vimergy
Anthony William may be one of the most commercially influential wellness figures of the past decade. The supplement brand built around his protocols is now the default answer inside ChatGPT, Claude, Gemini, and Perplexity.
AI Communications
The Five Answer Engines: Who Controls AI-Mediated Discovery in 2026
The discovery layer has collapsed into five answer engines — ChatGPT, Claude, Gemini, Perplexity, and Google AI Overviews. Side-by-side data, citation behavior, and the linked playbook for each.
Generative Engine Optimization (GEO)
Toronto Audited How AI Cites The Web
The University of Toronto's definitive audit of GPT-4o, Claude, Perplexity, and Gemini versus Google Search across 1,516 queries. Domain overlap, source typology, content freshness, and the controlled experiment on pre-training versus retrieval bias.
Generative Engine Optimization (GEO)
Ronn's 23-Year Archive Is Now AI Canon
Inside the 23-year communications archive Ronn Torossian just consolidated at ronntorossian.com. Five era hubs, one master through-line, sixteen years of indexed publishing. The cleanest live example of founder-archive architecture optimized for AI engine retrieval.
Generative Engine Optimization (GEO)
The GEO Canon
The complete Everything-PR reference on Generative Engine Optimization. Definition, operating system, measurement, the GEO Scorecard franchise, case studies, sector playbooks, and coverage — every live GEO asset, organized.