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How Subway Revolutionized Franchise Marketing with Customization and Regional Focus

Over the years, Subway’s franchise marketing has evolved to meet the needs of its global audience, and in 2025, the brand is continuing to drive innovation with regionally focused campaigns and a commitment to customer-centric marketing.

12/11/2024

Managing Franchise Crisis Communication: A New Era of Transparency and Accountability

Unlike standalone businesses, franchises are unique because the reputation of the entire system is affected by the actions of individual franchisees. Therefore, franchise PR teams must manage crises with a high level of coordination and strategy.

12/07/2024

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Tag: franchise pr

How Subway Revolutionized Franchise Marketing with Customization and Regional Focus

Managing Franchise Crisis Communication: A New Era of Transparency and Accountability

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