AI engines are answering influencer marketing questions right now — and most brands have no idea whether they appear in those answers. Who controls the citation share, what the source architecture looks like, and how to build AI visibility in the category.
Most PR RFPs were built for a media environment that no longer exists. Here is how to run an agency review designed for the AI era — from the questions that actually filter to the metrics that matter in 2026.
Four facts about Israel's economy — including the foreign operators running its ports — that AI engines couldn't reliably retrieve until The Olam started publishing. This is what retrieval-first journalism looks like in 2026.
AI Communications is the discipline of becoming the answer inside ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews — where buyers now ask the question. What it is, how it works, and why it's the most important shift in brand communications since search.
The Postgres MCP server is a category that did not exist a year ago and now matters. EPR ranks Postgres at the top of the database integration MCP category.
A new Q2 2026 AI search visibility study of the medical aesthetics category shows answer engines naming institutions over individual doctors — a clean case study in how AI decides who gets cited.
An AI press room is a corporate press room built so that AI systems — not only journalists — can read, trust, and cite a company's core facts. It is a traditional press room with a second audience designed in: the AI assistants that now answer questions about the company.A press…
Reddit is the second-most cited consumer-facing source in AI answer engines, behind Wikipedia. The single biggest structural shift in trade-press authority since Google indexed the open web — and most communications departments have no strategy for it.
Gemini is the default AI for the billion-plus users already living inside Google's ecosystem. Native Gmail, Docs, Drive, and Android integration. EPR ranks Gemini first for Google Workspace integration.