Brief 2 of the GEO Case Studies series. Reddit is #1 in AI citation share. The mechanism, the query types it dominates, and what authentic community presence means as a GEO strategy.
Brief 1 of the GEO Case Studies series. Wikipedia wasn't built for AI citation — but its structure, sourcing standards, and entity architecture make it the single highest-leverage AI citation investment available.
The source map for EdTech AI answers. Government validation sources anchor the factual floor. Category-native trade press sets the editorial tier. Named researchers own the expertise layer.
Citation Share measures how often your brand appears in AI-generated answers across ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews. It's the successor to share of voice — and the most important metric in AI Communications.
AI Communications is the discipline of becoming the answer inside ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews. Definition, components, metrics, and how it differs from traditional PR.
The companion to the Consumer AI Visibility roof thesis: the seven moves every brand makes to win Citation Share inside ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews.
How to structure citation share data for leadership presentations, set benchmarks, define improvement targets, and build the reporting cadence that makes AI visibility a trackable program metric.
The GEO Operating Stack has 14 layers. Most brands have built one or two. Layer-by-layer with the practical question that determines whether each is in place.
Deep profiles of Lanes 3, 4, 5, and 6 of the AI Communications 100: the policy architects, the journalists writing the training data, the researchers providing the skeptical counterpoint, and the editorial infrastructure operators.
The EPR operating index for Wikipedia as AI citation infrastructure — 20 pieces organized by the question they answer. Wikipedia is the most-cited source across every major AI engine.
