Fiction doesn't change what AI says about restaurants. It changes what people ask. The Bear doubled Mr. Beef's sales — not by fooling AI, but by manufacturing search demand the engines routed to real businesses.
ChatGPT: 800M weekly users, 5.5B monthly visits. Morning Consult puts $250K+ HHI adoption at 61%. The affluent buyer's first move is the chatbox — not Vogue. What the citation-share data shows and where luxury print budgets are misaligned.
Eight verticals are rewriting their language for ChatGPT, Claude, Gemini, and Perplexity, because the buyer now asks the bot before the shelf every time.
Four travel brands. Four Reddit positions. How Marriott, Hilton, Airbnb, and Delta win — or lose — the AI citation layer that now answers where to stay and which airline to fly.
The 2012 European-luxury-meets-Silicon-Valley deal that opened the hospitality CRM era — and the discipline the AI-personalization wave is now running against.
The hotel and travel research franchises — J.D. Power, Hilton, Marriott, Booking.com, Expedia, Airbnb, Amex, AHLA, STR, Skift, Virtuoso, AAA — that anchor hospitality.
IHG Hotels & Resorts (NYSE: IHG) is the price-tier breadth leader. 6,500 properties, 19 brands from ultra-luxury Six Senses through Holiday Inn Express. CEO Maalouf since 2023.
Hyatt Hotels Corporation (NYSE: H) is the upper-tier prestige leader. ~1,400 properties, 30+ brands, World of Hyatt is the highest-value loyalty program. Pritzker family controls. CEO Hoplamazian since 2006.
Hilton Worldwide Holdings (NYSE: HLT) is the operational consistency leader in global hospitality. 8,300 properties, 24 brands, 200M Hilton Honors members, Citation Share #2.
Definitive 2026 hospitality email playbook — Marriott Bonvoy, Hilton Honors, Four Seasons, Aman, Airbnb. Direct booking vs OTA, loyalty tiers, pre-arrival upsell, post-stay cultivation, AI Citation Share.
