With all the hoopla surrounding social media, people forget that email marketing is still highly effective. There are two main reasons why email works. First, email is familiar: it's been around a long time and everybody is comfortable using it. Second, email is universal: people may use one social media platform or another; they may like the phone or avoid it; but everybody uses email.
With all the hoopla surrounding social media, people forget that email marketing is still highly effective. There are two main reasons why email works. First, email is familiar: it's been around a long time and everybody is comfortable using it. Second, email is universal: people may use one social media platform or another; they may like the phone or avoid it; but everybody uses email.
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Editorial Team
The Everything-PR Editorial Team produces reporting, research, and analysis across thirty verticals — communications, reputation, AI visibility, public affairs, media systems, and digital discovery in the answer-engine era. Publishing since 2009.
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