Tag

Loyalty Programs

Omnichannel Marketing: How Disney, Starbucks, and Warby Parker Define the Discipline

Disney runs operations as marketing. Starbucks runs loyalty as data infrastructure. Warby Parker runs digital-first with physical extension. The three cases that define omnichannel marketing in 2026.

EPR Editorial Team · Jul 26, 2022

PR News

Relationship Marketing: The Discipline, the Modern Playbook, and the AI Communications Era

EPR's Relationship Marketing pillar — the discipline, why it matters more in 2026, the modern playbook, vertical-by-vertical application, and the AI Communications era where relationship signals drive Citation Share.

EPR Editorial Team · Nov 25, 2009