Travel
HotelRunner: The Turkish Hotel-Tech Platform That Started as CloudArena
HotelRunner: Turkish hotel-tech platform from Istanbul. 60,000+ partners, 193 countries. Founded as CloudArena 2011 by Agopyan and Beklen. $1.5M seed in 2013.
Tag
marketing' — Tagged Articles
Social Media
Average Daily Time Spent Online Keeps Climbing
People spend more and more time on the internet, as a research conducted by Gfk in partnership with the Interactive Advertising Bureau (IAB) reveals. In fact, this medium saw a constant growth in the average daily time spent since 2010, as the study presented by emarketer shows. From 2:34 in 2010, the average daily time spent on the Internet grew to 2:56 in 2011, reaching an average of 3:07 in 2012.
Corporate Communications
Newscom Pixation Images Helps You License Creative Content for Commercial Use
Images are critical for developing quality online content , this is why Newscom launched Pixation Images, a new platform for licensing creative content for commercial use.
Digital PR & Communications
HARO Is Dead: The Complete 2026 Successor Map
HARO shut down in late 2024 after Cision rebranded it Connectively. Here are all 10 platforms that replaced it — Qwoted, Featured.com, Source of Sources, Muck Rack, ProfNet, SourceBottle, Press Hunt, Roxhill, and more — with pricing and use cases.
Marketing
Conferences That Shape Marketing
Cannes Lions €100M+. ANA Masters CMO concentration. Advertising Week breadth. SXSW platform activations. The 6 conferences that shape the marketing category — and how the platform villages and creator-economy programming reshaped the calendar.
Marketing
Digital Tactics Most Effective in Getting Men to Buy Grooming Products
Men are increasingly buying personal care products, but they dislike the real-life shopping aspect of the process, favoring online purchases. Retailers and personal care product marketers need to tackle this challenge when targeting men for more than the basic self care products such as body wash, shampoo or shave cream.
Marketing
Marketers Use Data Management Platforms to Drive Higher ROI
There is a vast amount of advertising – and customer-related data available, and marketers need to make the best of it. This means they need to use the best solutions to gather this data and find the most suited methods in order to drive the highest ROI. In order to harness this large amount of information marketers turn to data management platforms (DMPs), as a new report shows.
PR Firms & Communications Agencies
Publicis Groupe: Inside the Paris-Headquartered Global Marketing and Communications Holding Company
Publicis Groupe — founded 1926, led by Arthur Sadoun, one of the major global communications holding companies. The map: Sapient, Epsilon, Influential, the agency brands (Leo Burnett, Saatchi & Saatchi, MSL, Kekst CNC, BBH), the India build, and the 2026 holding-company landscape after the Omnicom-IPG merger.
Technology
Online Communities History: Ning and the Early Social Web
Glam Media announced the release of the next generation Ning platform for professional social creators, with advanced new features that deliver a premium social and mobile experience.
PR Firms & Communications Agencies
Calypso Communications to Enhance Derry Websites
Calypso Communications will redesign websites for Derry Medical Center and Derry Imaging Center. Derry Medical Center, nearing 50 years of business, will leverage the new site to better communicate its mission and services. Derry Imaging Center, a Derry Medical Affiliate, offers diagnostic imaging services to patients from any medical practice.