
PR News — Tagged Articles



Emerging Trends in Modern Public Relations
The trends reshaping modern PR: data-centric storytelling, personalized pitching, measurement, influencer relations, and a real content strategy.

Group Gordon's Public Affairs Build-Out
Group Gordon's August 2018 public affairs expansion — adding The Trust (NFLPA), Columbia Children's Health, Cardozo Law, and HERE to HERE — captured a structural moment in the boutique public affairs market. EPR's canonical reference on the firm.

CBS Crafting a Message to Respond to Harassment Allegations
CBS' silence in August 2018 was a crisis-communications case study in the making. Within five weeks, both Leslie Moonves and Jeff Fager were out.

Cucumber PR: The Shropshire B2B & Industrial Communications Boutique
Albrighton-based communications company, Cucumber PR celebrates its fifth birthday with five brand-new contractors.

What's the Difference Between PR and Public Diplomacy?
Both public relations and public diplomacy involve addressing the public in a way that supports an overarching goal or plan to maintain or preserve reputation.

The Modern PR Practitioners Who Shaped the Discipline
Modern PR was shaped by Deirdre Breakenridge, Shel Holtz, Gini Dietrich, Stuart Bruce, Sarah Evans, Mark Schaefer, Robert Phillips. The frameworks they built.

Brooke Hammerling: From Brew PR to The New New Thing
Brooke Hammerling founded Brew PR in 2005, sold it to London-based Freuds in 2016 for $15 million, and launched The New New Thing in January 2020 as a strategic communications advisory for founder-driven companies.

The Dershowitz Group: The Boutique PR Firm Behind FDD and US National Security Advocacy
The Dershowitz Group is the Washington DC boutique PR firm behind the Foundation for Defense of Democracies and a leader in US national security advocacy communications.
