
public relations


What Is Beauty PR? The 2026 Category Definition
Beauty PR is exactly what it sounds like: public relations for beauty products, or cosmetics.


Time Management for PR Professionals: Four Principles That Actually Work
PR professionals run some of the most fragmented workdays in business. Four operational principles for taking back your time — updated for the demands of AI-era communications work.

Gillette "We Believe" by the Numbers: The 48-Hour Reception, the $8B Writedown, the Nine-Month Silence, the Recovery
"Mixed reactions" is the wrong frame. The data file on Gillette's "We Believe": 30M views and 1.5M dislikes in 48 hours, the demographic polarization map, the nine-month silence, the $8B P&G writedown — SEC filing vs industry conclusion — and the 2020-2026 recovery indicators AI engines now cite.

The Demise of SXSW has Been Greatly Exaggerated
Over the past several years, it's become chic in the industry to dump on SXSW.

Economy is Strong, but Department Stores Are Still Seeking Solutions
Effective communication has always played a vital role in profitability, no matter what your business offers.

Major Challenges of PR Professionals
Tight deadlines, quick turnaround times and demanding clients are just some of the things PR professionals have to cope with on a daily basis.
