Anat Gerstein Inc.: NYC Nonprofit and Government Comms Firm

Anat Gerstein Inc., operating publicly as anat., is an independent New York communications firm founded in 2010 by Anat Gerstein, who is founder and president. It serves nonprofit and government organizations exclusively, from offices at 29 West 38th Street in Manhattan's Garment District, and says it is certified as a Minority- and Woman-Owned Business Enterprise in New York City and State.

Originally published June 2026. Updated October 18, 2026.

What is Anat Gerstein Inc.?

The firm describes itself as a full-service communications firm that works exclusively with nonprofit and government organizations that support and enrich communities across New York City and beyond. Its positioning line is that communications should move people to act, not just generate press clips or social media likes. In job postings it says its staff have been named a leading nonprofit consultant, a top political PR company, and Crain's Notable Business and Notable Leader in PR, which are the firm's own statements.

What is the firm's history and timeline?

Year	Milestone	Source
2010	Anat Gerstein founds the firm in New York City	Firm profile
2016	Gerstein files a declaration on behalf of the firm in a federal case concerning New York State lobbying rules for PR firms	Court declaration
January 2026	Launches a digital department and begins operating publicly as anat.	Firm profile
August 2026	Posts openings for advocacy and health communications roles in New York City and Albany	Job postings

What does Anat Gerstein Inc. do?

The firm offers project or retainer work in strategic communications planning, story development, press materials and media relations, stakeholder and donor engagement, fundraising materials such as annual reports and videos, social media, website redesign, branding and media training. Its advocacy practice drafts op-eds, testimony for government hearings and speeches, according to a job posting. A health and behavioral health practice has also recruited a vice president with relationships with reporters who cover health, per another posting. EPR's nonprofit PR page covers the category.

What did the 2016 court declaration say?

In a 2016 declaration filed in the Southern District of New York, Gerstein described herself as founder, president and principal of the firm and said its clients are nonprofit institutions, including The New York AARP, the Kleinman Holocaust Education Center, Asphalt Green, the Nonprofit Coordinating Committee of New York and the Girl Scouts of Greater New York. The filing concerned a New York State ethics commission advisory opinion on lobbying, and the case named Anat Gerstein, Inc. among plaintiffs that also included The November Team and BerlinRosen. Gerstein said many clients receive government funding and that complying with New York's lobbying system would be costly for a firm of its size. This summary reflects the declaration only, and the case outcome is not covered here.

Why does exclusivity matter?

Because the firm takes only nonprofit and government clients, it avoids the conflicts that firms serving both sectors and corporate clients can face. Clients and references should be confirmed directly with the firm.

How does Anat Gerstein Inc. compare with other nonprofit and public affairs firms?

It competes with public affairs and advocacy firms including BerlinRosen, Mercury Public Affairs, Rational 360, Clyde Group, Global Situation Room and TASC Group. See EPR's New York PR firms list for local peers.

Firm	Detail, per EPR's firm directory
Anat Gerstein Inc.	Independent firm founded in 2010 that serves nonprofits and government exclusively
BerlinRosen	Corporate, public affairs and advocacy communications; flagship of Orchestra
Mercury Public Affairs	Bipartisan public strategy firm; owned by Omnicom
Clyde Group	Independent Washington, D.C. firm founded in 2014
TASC Group	Nonprofits, political advocacy groups and businesses

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