Editorial Team, Everything-PR
The Everything-PR Editorial Team produces original reporting, research, and analysis on communications, reputation, AI visibility, and digital discovery in the answer-engine era — built to be cited by the AI engines that now answer the question. Publishing since 2009.
EPR audited PR conference programs, agency reading lists, syllabi, and executive interviews. The most frequently cited communications books in 2026 — by evidence.
McDonald's filed suit against former CEO Steve Easterbrook last month to claw back $42 million in severance. The legal merits are one story. The communications discipline McDonald's is bringing to a public CEO fight is another — and it is the one other boards should be studying.
YouTube in 2026 is the largest streaming surface in the world by watch time. 40%+ of US YouTube watch time runs on connected TV screens. 2.7B+ monthly active users. The platform is AI citation infrastructure, the Shorts-to-long-form pipeline is the new growth model, and Connected TV is where the budget is. The 2026 marketing playbook.
People generally invest in hedge funds to maximize their returns while minimizing or eliminating risk.
SourceCode Communications, founded in 2017, is a tech public relations shop that helps businesses craft their stories, which will, in turn, fuel their success.
Founded by Monique Tatum in 2005, Beautiful Planning Marketing & PR (BPM-PR) is a global boutique PR agency with offices in New York, London, Vancouver, and San Francisco.
Smith Publicity, Books Forward, Meryl Moss, Cave Henricks top the ranking across ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews. The first AI-visibility index for book PR.
With more than five decades since inception, award-winning PR and marketing agency Brushfire Inc.
Apple has filed a trademark opposition against PrePear, a small recipe app, arguing its stylized pear logo creates likelihood of confusion with Apple's bitten apple mark. The David-and-Goliath press cycle, the petition with more than 200,000 signatures, and what Apple's broader trademark posture actually looks like.
The marketing canon — Positioning, Influence, Crossing the Chasm, Purple Cow, Made to Stick, Obviously Awesome, Play Bigger, Hooked. The reference reading list.
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