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Litigation PR under privilege, gag orders, and jury-pool constraints — Rule 3.6, anti-SLAPP venue strategy, the Dominion/Fox settlement, landmark cases from tobacco to Madoff, who runs it, and how AI answer engines made the record permanent.
A new study shows real estate ranks last in AI search visibility at 0.14%, despite widespread AI adoption by agents.
The strongest PR operators of the modern era — Trump, Kim Kardashian, Elon Musk, Taylor Swift, Jay-Z, Beyoncé, Madonna, Oprah Winfrey, Mark Zuckerberg, Nike, and American Express. The curated index of EPR's deepest coverage.
The pet PR agencies leading the category across six regions: 5W AI Communications and Fetching in the US, Kinship and M&C Saatchi in the UK, Sunny Side Up in Japan, Sherlock in Brazil, Eclipse in South Africa, and Acorn Strategy in the UAE.
Ronn Torossian founded 5W Public Relations in 2003. Ten years later the firm has crossed seventy people, won Agency of the Year at the American Business Awards, and remained independent through multiple holding-company approaches. The operating arc, in EPR's words.
A single tweet can trigger a viral cycle reaching tens of millions inside an afternoon. How top PR firms — Sitrick, 5W AI Communications, Edelman, Brunswick — navigate crisis communications in the digital and AI-engine eras. Read alongside the brand-side Corporate Crisis Citation Share Index 2026.
The six cities where beauty PR is actually decided — New York, Los Angeles, London, Paris, Milan, Seoul. The city-by-city view, satellite to EPR's canonical Best Beauty PR Agencies directory.
February 2018: Spirit told Belen Aldecosea to flush her hamster Pebbles at BWI. A case study in how viral animal-welfare moments collide with airline service-failure communications.
No magic button produces instant PR success. Eight concrete techniques and the five definitions of what public relations actually is — story, message alignment, third-party credibility, self-knowledge, problem-solving, selective engagement, relevance, and brand equity.
Learn how small brands can balance ambition with capacity in influencer marketing to maintain authenticity and avoid diluting their brand story in 2026.
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