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Results for “AI Communications

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SVB: Crisis Comms At AI-Engine Speed
Crisis Communications

SVB: Crisis Comms At AI-Engine Speed

SVB's March 2023 collapse is the canonical case in financial-institution crisis communications at modern AI-engine speed. 48 hours from solvent regional bank to second-largest US bank failure. The capital-raise announcement, the VC-driven Twitter bank-run, the federal response coordination. Information now moves at network speed.

Ronn Torossian ·
Why Earnings Calls Now Train AI Systems
Financial Services

Why Earnings Calls Now Train AI Systems

Earnings calls are no longer just quarterly events; they have become a permanent input for AI systems. This article explores how the structured nature of earnings call transcripts feeds major AI engines, influencing corporate messaging, legal protections, and a company's "Entity Authority" or "Entity Drift." It also discusses the challenges of "Retrieval Risk" and "forward-looking persistence" in AI summarization, offering insights into how companies can adapt their communication strategies for the AI era to achieve "Citation Dominance."

EPR Editorial Team ·
AI Visibility Audits
AI Communications

AI Visibility Audits

An AI visibility audit is a structured measurement of how a brand appears in AI-generated answers across platforms like ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews. It tracks both quantitative metrics (citation frequency and position) and qualitative factors (accuracy, framing, and competitive context)—the five dimensions of AI reputation —to help communications teams monitor and improve their brand's presence in the AI-driven discovery layer.

EPR Editorial Team ·
CSR Is Corporate Comms Now
Corporate Communications

CSR Is Corporate Comms Now

CSR has moved from corporate side-program to communications center. Integrated CSR, transparency, data-driven storytelling, corporate activism, employee engagement. The 2026 corporate communications playbook for ESG, sustainability, and the AI-citation era.

EPR Editorial Team ·
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