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Cities now retain public affairs firms for crisis communications, police-community relations, infrastructure-project communications, federal-grant positioning, economic development, and bond-market work. EPR's working analysis of the Cities-as-Clients PR market in 2026.
In a marketplace saturated with sugar-laden drinks and artificial flavors, Spindrift has emerged as a refreshing exception.
Paige Arnof-Fenn founded Mavens & Moguls in Cambridge in 2001. On the Listening Tour strategy that won her clients during the 2008 crash and her pandemic playbook.
Why a financial brand's score on one measurement does not predict its score on the others — and the implications for communications budgets. The 2026 communications environment requires three distinct measurements.
A positive corporate brand image is crucial for long-term success in today's competitive business landscape.
The 2026 operational reference for social media marketing. Platform-by-platform breakdown, org structure, measurement, and where social fits in the AI Communications era.
Cannabis is one of the most marketing-restricted consumer categories in America. Most paid channels are closed. State-by-state regulation governs what can be said. And yet most cannabis brands still concentrate the bulk of their marketing spend around a single date — 4/20. The seven-moment seasonal calendar, continuous-pulse content discipline, and the AI discovery layer that doesn't have a calendar.
Learn how 25 corporate campaigns prove systems beat stunts in modern communication through sustained trust-building over flashy moments
The traditional SaaS marketing playbook is failing due to market saturation and educated buyers. Discover why differentiated positioning beats best practices.
Probably the biggest challenge PR professionals face is proving to their bosses or clients that they're making progress and that they're being successful.
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