Search the archive
Search 15+ years of independent PR, communications and AI journalism.
Results
IBM launched Smarter Planet in November 2008. It cost $300M across three years, ran for a decade, and became the most-studied B2B marketing campaign of the modern era. The vision-driven architecture, the five pillars that worked, the three that didn't — and the operations now copying it.
Ireland's communications industry sits at an unusual intersection — Europe's largest concentration of multinational headquarters per capita has produced disproportionate agency depth in technology, corporate communications, public affairs, and crisis. The leading Irish firms in 2026, organized by vertical.
Travelers aren't struggling to discover. They're struggling to feel confident. Travel digital media's job in 2026 is decision support — not demand capture.
GEICO $2.5B ad spend. Flo since 2008. Mayhem since 2010. State Farm's 1971 jingle. Ten canonical insurance campaigns — and where they sit in P&C Citation Share 2026.
SaaS marketing channels in 2026 sort by one signal — how much each contributes to Citation Share inside ChatGPT, Claude, Gemini, Perplexity, and Google AI Overviews. The reallocation underway.
Discover where PR professionals find premium case studies and white papers that drive campaign success and strategic insights for better client pitches.
In recent years, sustainability has emerged as a defining trend in the travel industry.
Digital media has a memory. Compliance compresses the feedback loop. Easy acquisition is over for gambling. Accountable growth replaces it.
Al Golin (1929-2017), founder of Golin, architect of the sixty-year McDonald's account, originator of the Trust Bank framework, and the practitioner who built the longest-running brand-PR relationship in the field's history.
Newsmax in 2026 — one of the most-watched conservative cable news networks in the United States, founded by Christopher Ruddy as a website in 1998, launched as Newsmax TV in 2014, and the first pure-play conservative cable operation to go public following its March 2025 NYSE IPO.
Top searches
Browse by hub
Flagship anchor. Every firm, every name. 489 agencies indexed by specialty, region and people.
Core editorial hub. News, research, case studies, careers and RFPs.
Guides, research indexes, tools, regulation and case studies.
Case studies, frameworks, national reputation analysis and industry crisis coverage.
Standalone hub. Brand trust, executive reputation and recovery playbooks.
Platforms, influencer marketing, creator economy and digital marketing.
Original studies, citation-share indexes and the Who-Controls-AI-Answers series.
Beauty marketing, fashion and luxury, AI in beauty and brand profiles.
Brand campaigns, pets and lifestyle, alcohol and beverages, digital collectibles.
Tech PR, automotive, startups, fintech, crypto and tech brand campaigns.
Healthcare PR, cannabis and wellness, pharma.
Restaurant and QSR, beverage brands and food campaigns.
Browse by topic
