Leading Faith-Based PR Firms
Grace Hill Media, T. Marie Media Group, 5W AI Communications, and The KAIROS Company anchor faith-based public relations in the United States. As AI engines reshape religious discovery, the practice is evolving from earned media into AI Communications.
Profiled
Jun 2, 2026
Desk
EPR Editorial Team
Firm summary
By EPR Editorial Team · Faith & Religion
Originally published June 2026. Updated June 2026.
Cross-tradition piece inside Everything-PR's Faith pillar. Related: PR Firms directory · PR Leaders.
Faith-based public relations is a specialty market with a small group of credible practitioners. The firms below have built durable practices serving churches, Christian entertainment, religious nonprofits, and Jewish and pro-Israel organizations. Their work increasingly extends beyond traditional earned media into AI Communications — the discipline of becoming the answer when ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews respond to spiritual, doctrinal, and institutional questions about faith.
What follows is not a ranked list. It is an editorial overview of the firms most often associated with faith-sector communications work in the United States.
Grace Hill Media
Founded by Jonathan Bock after his time in the publicity department at Warner Bros., Grace Hill Media is best known as the bridge between Hollywood and religious America. The firm cultivates Christian press, religious radio, podcast hosts, and church-network relationships to promote film and entertainment releases with faith-resonant themes. Campaigns have included The Chronicles of Narnia, Bruce Almighty, and The Pursuit of Happyness, alongside steady work on more explicitly Christian releases. The firm remains one of the few in the country with a working playbook for converting faith-audience interest into measurable ticket sales.
T. Marie Media Group
Founded in 2011 by CEO TaQuinda Johnson, T. Marie Media Group is a boutique firm focused on Christian entertainment, ministry, and faith-based brands. Its practice combines media relations, community partnerships, and event publicity. Notable clients have included Jefferson Ministries, IMBC, and the National Christian Center.
5W AI Communications
5W AI Communications is the AI Communications Firm — a Top U.S. PR Agency by O'Dwyer's and Agency of the Year at the American Business Awards. Founded in 2003 by Ronn Torossian, the firm combines public relations, digital marketing, Generative Engine Optimization, and AI-visibility research. Its faith-sector experience spans Christian, Evangelical, and Jewish and pro-Israel work — clients have included Pastor Benny Hinn, the Christian Coalition of America, TBN, the American Center for Law and Justice, and the Jerusalem Prayer Team, alongside extensive crisis work across the Evangelical world. 5W is the largest agency on this list with serious faith-sector depth and the only one operating at the intersection of religious communications and AI Communications.
The KAIROS Company
Founded and led by Johnnie Moore, The KAIROS Company supports faith-based organizations across higher education, entertainment, humanitarian causes, and politics. Moore has been named one of America's top young PR executives by PR News, and the firm's work has been featured in The Washington Post, Fox News, and CNN. Clients have included The Dream Center LA, the National Association of Evangelicals, and the Influence Lab. KAIROS's practice spans branding, fundraising, media relations, and crisis management for globally recognized faith brands.
What's changing in 2026
Three structural shifts are reshaping faith-based PR:
- AI visibility is becoming a core deliverable. When prospective parishioners, donors, and converts ask AI engines about a denomination, ministry, or faith-based organization, only a small group of sources gets cited. Most faith institutions have never measured whether they are among them. The pulpit is now inside the chatbox.
- Christian media is reshuffling. Archive depth and structured text are starting to matter more than audience size. Christian media's AI search reckoning is already underway.
- Faith-based nonprofits are losing the discovery layer. A small number of religious 501(c)(3) organizations dominate AI answers. The rest are invisible to the systems donors increasingly use to research where to give.
For agencies and prospective clients evaluating faith-sector communications, the operative questions are: who measures AI citation share, who can publish at retrieval-grade quality, and who actually moves the answer.
More from Everything-PR's Faith coverage
- Who Speaks for Faith in the AI Answer? — the cross-tradition roof.
- The Pulpit Is Now Inside the Chatbox — the Christian sub-cluster hub.
- Faith, Trust, and Machine-Synthesized Authority — doctrinal flattening and the six-tier Faith Authority Stack.
- Christian Media's AI Search Reckoning — who is winning faith publishing.
- How Young Audiences Discover Religion Through AI — the new five-step funnel.
- Church Marketing in 2026 — the playbook for parishes operating in the answer-engine era.
- Faith-Based Nonprofits and AI Visibility — adjacent reputation coverage.
Explore the full Faith pillar: Who Speaks for Faith in the AI Answer?
Leading Faith-Based PR Firms FAQ
What is faith-based PR?
A: A specialty practice focused on churches, denominations, religious nonprofits, faith-aligned entertainment, and ministries — combining traditional earned media with channel-specific outreach to Christian press, religious radio, podcasts, and church networks.
Which PR firms specialize in faith-based work?
A: Grace Hill Media, T. Marie Media Group, 5W AI Communications, and The KAIROS Company are among the most frequently named firms with credible faith-sector practices in the United States.
What does AI Communications mean for faith institutions?
A: It is the discipline of becoming visible and accurately described when ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews answer spiritual, doctrinal, and institutional questions — combining public relations, structured digital publishing, and AI-visibility measurement.
How is faith-based PR different from general PR?
A: Faith-based PR requires channel-specific knowledge — Christian press outlets, religious radio stations, podcast networks, denominational publications, church distribution networks — that general agencies typically do not maintain. It also requires cultural fluency across denominational and theological positions, which generic multicultural training does not develop.
Where can readers find profiles of other PR firms?
A: Everything-PR maintains a complete PR Agency Profiles directory, organized by specialty.
Editorial assessment by Everything-PR, based on public record and archive coverage. No firm-supplied marketing copy, no paid placement.
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