Leading Faith-Based PR Firms: 8 Christian PR Agencies

Faith-based public relations is a specialty with a small group of credible PR firms serving churches, ministries, Christian entertainment and religious nonprofits. Grace Hill Media, T. Marie Media Group, The KAIROS Company, Hamilton Strategies, FrontGate Media, SERVE Literary and Media, WDC Media and Guardian are among the PR agencies most often associated with Christian and faith-sector communications in the United States.

Part of Everything-PR's Faith pillar. Related: PR firms directory · PR firm rankings · PR leaders · Nonprofit PR guide.

What follows is an editorial overview, not a ranked list. The firms below serve churches, Christian publishing and entertainment, ministries and religious nonprofits. Descriptions of firms reflect how they describe themselves or how they have been reported, and readers should confirm current services and clients directly. Their work now often extends beyond traditional earned media into AI visibility, which is how ChatGPT, Claude, Perplexity, Gemini and Google AI Overviews describe a faith institution when someone asks about it.

Which Christian PR firms are there at a glance?

Firm	Focus	Known for
Grace Hill Media	Faith audiences for film and entertainment releases	Founder Jonathan Bock; Christian press, religious radio and church-network outreach for Hollywood releases
T. Marie Media Group	Christian entertainment, ministry and faith-based brands	Founded 2011 by TaQuinda Johnson; media relations, community partnerships, event publicity
The KAIROS Company	Faith-based organizations across higher education, entertainment, humanitarian causes and politics	Founded and led by Johnnie Moore; branding, fundraising, media relations, crisis management
Hamilton Strategies	Christian and Evangelical ministries	Family policy advocacy; faith-based and secular broadcast media
FrontGate Media	Christian and family-market clients	Promotion of Christian films and apps; pitches to Christian podcasts and outlets
SERVE Literary and Media	Christian books and media	Nashville-based; division of PR by the Book, founded in Austin in 2002
WDC Media	Placing Christian news in secular media	Founded by Susan Zahn; large database of reporters and editors
Guardian	Faith-based organizations, ministries, churches, nonprofits and schools	Atlanta-based strategic communications agency; founded 2019 per its directory listing

Which Christian PR firms lead faith-based public relations?

Grace Hill Media

Founded by Jonathan Bock after his time in the publicity department at Warner Bros., Grace Hill Media is best known as the bridge between Hollywood and religious America. The PR firm cultivates Christian press, religious radio, podcast hosts and church-network relationships to promote film and entertainment releases with faith-resonant themes. Campaigns have included The Chronicles of Narnia, Bruce Almighty and The Pursuit of Happyness, alongside steady work on more explicitly Christian releases.

T. Marie Media Group

Founded in 2011 by CEO TaQuinda Johnson, T. Marie Media Group is a boutique public relations firm focused on Christian entertainment, ministry and faith-based brands. Its practice combines media relations, community partnerships and event publicity. Notable clients have included Jefferson Ministries, IMBC and the National Christian Center.

The KAIROS Company

Founded and led by Johnnie Moore, The KAIROS Company supports faith-based organizations across higher education, entertainment, humanitarian causes and politics. Moore has been named one of America's top young PR executives by PR News, and the firm's work has been featured in The Washington Post, Fox News and CNN. Clients have included The Dream Center LA, the National Association of Evangelicals and the Influence Lab. Its public relations practice spans branding, fundraising, media relations and crisis management for globally recognized faith brands.

Hamilton Strategies

Hamilton Strategies describes itself as a nationwide PR and media firm working with Christian and Evangelical ministries and organizations. The firm says it has carved out a niche in family policy advocacy with ministry-related organizations, and it practices both faith-based and secular broadcast media and public relations.

FrontGate Media

FrontGate Media describes itself as a faith-based public relations and marketing agency serving Christian and family-market clients. It has promoted Christian films and apps, and it pitches clients to Christian podcasts and outlets as part of its PR campaigns.

SERVE Literary and Media

SERVE Literary and Media is a Nashville-based public relations, digital marketing and literary agency specializing in Christian books and media. It is a division of PR by the Book, a boutique literary publicity firm founded in Austin in 2002. Reported ministry clients have included Leading the Way with Dr. Michael Youssef and Jewish Voice Ministries International, and it has worked with Christian publishers such as HarperCollins Christian Publishing, B&H, Moody, Tyndale House and Baker Books.

WDC Media

Founded by Susan Zahn, WDC Media specializes in placing Christian news in the secular media. Its reported portfolio has included Trinity Broadcasting Network and The Passion of the Christ. Its approach centers on building personal relationships with a large database of reporters and editors.

Guardian

Guardian is an Atlanta-based strategic communications agency that, according to its directory listing, was founded in 2019 and works with faith-based organizations, Christian ministries, churches, nonprofits and faith-based schools.

What happened to DeMoss?

DeMoss, which described itself as the nation's largest PR agency serving faith-based organizations and causes, closed its Atlanta office in 2019 after nearly 30 years. Its founder, Mark DeMoss, said the PR industry and communications had changed so much that successful PR firms were reinventing themselves. The closing is a reminder that the faith-based PR market has consolidated, and that specialist firms have had to adapt to digital and AI-driven discovery.

How should you choose a faith-based PR firm?

Choose a faith-based PR firm by tradition, audience and goal. Four questions help.

1. Which tradition and audience does the firm know? A PR agency fluent in Evangelical media may not know Catholic, Jewish or mainline Protestant outlets. Ask for named clients in your tradition.
2. Which channels does it reach? Faith-based public relations depends on Christian press, religious radio, podcast networks, denominational publications and church distribution networks that general agencies seldom maintain.
3. Can it handle a crisis? Ministries face leadership, finance and conduct controversies. Ask how the firm has handled them. EPR's Vatican clergy abuse case study shows what mishandled communications look like.
4. Does it measure AI visibility? Ask whether it checks how AI engines describe your organization, and whether it can publish structured, retrievable content.

What is changing in faith-based PR in 2026?

Three structural shifts are reshaping faith-based PR.

• AI visibility is becoming a core deliverable. When prospective members, donors and converts ask AI engines about a denomination, ministry or faith-based organization, only a small group of sources gets cited. Most faith institutions have never measured whether they are among them. See GEO for Churches.
• Christian media is reshuffling. Archive depth and structured text are starting to matter more than audience size. Christian media's AI search reckoning is already underway.
• Faith-based nonprofits are losing the discovery layer. A small number of religious 501(c)(3) organizations dominate AI answers, and the rest are invisible to the systems donors now use. EPR's How Nonprofits Win the AI Answer Box covers the faith-based findings.

More from Everything-PR's Faith coverage

• Who Speaks for Faith in the AI Answer? (the cross-tradition roof).
• Faith, Trust, and Machine-Synthesized Authority (doctrinal flattening and the Faith Authority Stack).
• Christian Media's AI Search Reckoning (who is winning faith publishing).
• Church Marketing in 2026 (the playbook for churches in the answer-engine era).
• How Nonprofits Win the AI Answer Box (faith-based nonprofits and AI visibility).

Explore the full Faith pillar: Who Speaks for Faith in the AI Answer?

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