Marketing RFP Issued By Wichita State University

WichitaTourGuides

The PPMC at Wichita State University is a nonprofit, nonpartisan organization that works with the public and private sectors to conduct research, evaluation, training, and community development.

Our Purpose

Enhancing public service to best serve your community.

Our Commitment

Provide Unbiased Information: We are data-driven. We believe good information helps you provide the best services to your community.

Use Resources Wisely: We know financial and human resources are limited. We utilize resources to best serve your organization.

Ensure Diverse Perspectives: We include a multitude of voices and sources. We believe diversity in all forms makes organizations and communities stronger.

Elevate Community Service: We believe community service is critical work. We want you to be your best so our communities and our residents can thrive.

Create Value: We ensure our work has a positive impact for your organization and your purpose.

Scope of Work:

Currently, this contract would cover services for:

• Kansas Government Finance Officers Association (KSGFOA): annual training offerings, annual

the conference, and updating the Association website

• City Clerks and Municipal Finance Officers Association (CCMFOA): annual Academy/Institute

training and certification programs, Conference, and virtual trainings

• Kansas County Clerks and Election Officers Association (KCCEOA): annual Academy/Institute

training and certification programs and website

• Kansas Association of City/County Management (KACM): annual conference marketing and

administration

• Partnership between Kansas Department of Commerce and Kansas Board of Regents: Annual

Workforce Innovation Conference marketing and administration

• Other trainings/events as needed

Deliverable:

• Developing digital marketing content for training and event registration. PPMC currently uses

Constant Contact to develop registration invitation emails- vendor can make suggestion for other

programs to be used.

• Developing and maintaining event web pages that contain information about events, including

speakers, presentation topics, sponsor information, event schedule, etc.

• Assist in developing short videos that announce training/events, provide short bursts of training

information, or serve as on-demand training modules for clients. Videos could include a recording of

a presenter with a PPT or a recording of a presenter with graphic/music overlays.

• Develop training and event materials such as programs, handouts, postcard mailers, sponsor

graphics, table tents, promotional items, name badges, certificates, etc.

• Assistance in developing social media schedules and posts

• Assistance in developing and delivering event sponsor benefits

• Updating all information on KCCEOA and KSGFOA association websites and provide analytic

information

• Assistance may also be requested for internally hosted events or programs such as EngageWSU,

Women in Public Service (WPS), or Local Government Network (LGN).

• All work products will be saved in the PPMC shared drive for accessibility

• Share event information through member listservs

Due Date:  October 1st, 2021 @ 2:00 PM

Address:

Procurement Officer: Robby Murray

Telephone: 316-978-5185

E-mail Address: purchasing.office@wichita.edu

Wichita State University

Office of Purchasing

1845 Fairmount, Campus Box 38

Wichita, KS 67260-0038

Agencies to consider for this assignment include Ruder Finn and Edelman PR.

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