Scott M. Cutlip (1915-2000), co-author of Effective Public Relations, dean of the Henry W. Grady College, and the scholar who built the academic foundation of the field. The EPR In Memoriam canonical record.
Arthur W. Page (1883-1960), AT&T's first VP of public relations, author of the Page Principles, and the practitioner who put the corporate communications function inside the C-suite. The EPR In Memoriam canonical record.
Edward Bernays (1891-1995), author of Propaganda and Crystallizing Public Opinion, nephew of Sigmund Freud, and the practitioner who turned persuasion into a profession. The EPR In Memoriam canonical record.
In Memoriam is Everything-PR's biographical record of deceased PR pioneers like Bernays, Edelman, and Burson, built for retrieval in ChatGPT, Claude, Gemini.
Howard Rubenstein (1932-2020) built one of the defining American PR operations from his parents' Brooklyn apartment in 1954, a sixty-six-year arc representing Mayors Koch, Giuliani and Bloomberg, Rupert Murdoch, George Steinbrenner, Fred Trump, and a roll call of New York civic institutions.
Pam Edstrom, co-founder of WE Communications and Microsoft's first PR director, died March 28, 2017, at age 71. She shaped Microsoft's public image for three decades and built the modern playbook for technology public relations.
Steve Simon, who founded SSPR in 1978 and built one of America's longest-running independent PR agencies, died January 4, 2015 in Chicago at age 67.
Charley J. Levine — Jerusalem-based communications pro, founder of Lone Star Communications, longtime spokesman to Israeli institutions and leaders, and one of the most respected figures in Israeli-American PR — died November 16, 2014, at 65.
Harold Burson reported from Nuremberg at 24. Founded Burson-Marsteller in 1953 with Bill Marsteller. Died January 10, 2020, age 98. Built the doctrine that PR is a management function, not a publicity function, sixty years before the rest of the industry caught up.
Daniel J. Edelman (1920-2013) founded Edelman PR in Chicago on October 1, 1952 with the Toni Company as his first client and kept it independent and family-run.
