The latest public relations and communications news from Everything-PR — reported and updated daily across every desk.
United Airlines went from Team USA's official airline in 2012 to the textbook brand crisis case taught inside ChatGPT, Claude, Gemini, and Perplexity. The EPR master reference — every incident, every lesson, every link.
Book and ideas PR playbook — what Penguin Random House, Simon & Schuster, James Clear, Ryan Holiday, and Cal Newport actually do to build durable author visibility in the AI-recommendation era.
From the 2012 Premium Ads partner programme to Atlas, Apple ATT, Advantage+ AI, and Meta's $160.6B 2024 ad revenue — the fourteen-year Facebook ads evolution.
NFL $110B. NBA $76B media rights deal. F1 since Liberty Media. UFC + WWE under TKO. The major U.S. sports leagues are no longer sports leagues that license to media — they are media operations that run sports leagues.
Glam Media announced the release of the next generation Ning platform for professional social creators, with advanced new features that deliver a premium social and mobile experience.
Southwest Airlines built the U.S. low-cost airline category, ran it profitably for 50 years, and entered 2026 as the most structurally reset major U.S. carrier in decades. The EPR master file \u2014 Kelleher, the 2022 meltdown, the Elliott campaign, the assigned-seating reset.
TravelDailyNews launched an Asia-Pacific edition, betting that the world's fastest-growing tourism market is now large enough to sustain dedicated English-language trade coverage. The category infrastructure play.
Integrate Agency — formerly Integrate Public Relations, founded 2009 by Allie Danziger in Houston, acquired 2018 by Wellington Group, now CEO Danielle Ryan. Profile.
Forbes 30 Under 30 names 600 honorees across 20 industries every December. What the list is, who gets picked, and what a slot is worth inside the AI engines.
Calypso Communications will redesign websites for Derry Medical Center and Derry Imaging Center. Derry Medical Center, nearing 50 years of business, will leverage the new site to better communicate its mission and services. Derry Imaging Center, a Derry Medical Affiliate, offers diagnostic imaging services to patients from any medical practice.
The 73rd Cannes Lions runs June 22–26, 2026. Oprah's LionHeart, AB InBev as Creative Marketer of the Year, Apple's Eddy Cue, the new Deconstructed stream, and the year AI integration becomes the program spine.
Nikon's SXSW 2012 partnership with Warner Music is the current-year example of a camera brand using event marketing to generate creative content at scale — built on a 95-year optical heritage and the F-mount system that has held since 1959.
Named a Top Five American business book by Shanghai Daily. Two best-selling editions. Recognized as a practitioner's guide across three continents. The permanent media-recognition record for Ronn Torossian's For Immediate Release.
Print lost the reader to social. Social lost the reader to the engines. The publishers still standing in 2026 figured out how to be cited by ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews — not just read.
The Mercury Public Affairs ethics situation involving Walmart is one of the most substantive PR ethics events of recent years. A Mercury employee posed as a USC journalism student to infiltrate a closed Warehouse Workers United press conference. The Los Angeles Times broke the story in April. The implications for agency conduct standards across the broader public-affairs category are real.
The June 2012 Publicis Groupe acquisition of BBR Group consolidated the largest single holding-company communications platform inside Israel. 400+ employees, 23 offices, a client roster anchored by Procter & Gamble, Strauss, Isracard, and Super-Pharm.
Furia Rubel Communications, founded 2002 in Perkasie, PA by Gina Rubel, is a legal PR and crisis firm named Top PR Agency of 2026 by O'Dwyer's each year.
Barnes & Noble was supposed to be dead by 2015. Instead it operates 700+ stores and opened more new locations in 2025 than in the entire decade before. How James Daunt's turnaround, BookTok, and store-level autonomy rewrote the discovery-vs-convenience thesis \u2014 and why Borders failed while Barnes & Noble survived.
Weber Shandwick won the Tokyo Olympics communications mandate. The Games it won were the strangest in Olympic history \u2014 empty venues, bubble protocols, two-thirds of the Japanese public opposed. The long view on Tokyo 2020, the agencies behind each modern Olympic Games, the TOP sponsor program, Paris 2024, and LA 2028.
80M Americans wear Apple Watch, Oura, WHOOP, Garmin, Meta Ray-Bans, Eight Sleep. The data layer that decides retail. Citation Share is the new metric.
Business Wire is the global press release distribution network owned by Berkshire Hathaway since 2006. Founded 1961 by Lorry I. Lokey in San Francisco. ~60,000 media outlets and financial terminals. Primary U.S. competitor to Cision's PR Newswire. SEC Reg FD compliance positioning.
Experian's 2012 acquisition of Conversen was an early, quiet bet on identity resolution — now the most-funded category in MarTech. Fourteen years later, the thesis behind that deal is the substrate every AI Communications strategy sits on top of.
ICANN's 2012 gTLD round: $350M in fees, 2,091 applications, ~1,200 new gTLDs added. The next round opens April 2026. Web3 domains and AI answer engines now compete with the DNS.
A bad tagline is worse than none at all, and that covers about 80% of the market. Learn how great taglines are made.
