The 12 U.S. cannabis operators most likely to be cited when buyers ask ChatGPT, Claude, Gemini, Perplexity, or Google AI Overviews. Curaleaf, Trulieve, GTI lead. Citation Share is the new market share — and in cannabis, it is concentrated.
A directional modeling study of how five AI engines surface and rank 50 American universities across 62 student-intent prompts — with the modeled Citation Share leaderboard, gap table, source layer audit, and the GEO playbook for university CMOs.
Decagon owns the AI-native SaaS customer service market the way Sierra owns the Fortune 500. EPR ranks Decagon second in customer service agents.
Gambling PR is the most regulated, contested, structurally distinct sub-specialty in modern PR. EPR's full gambling coverage — pillar, AI visibility, marketing strategy, responsible gambling, and ESG.
The shelf is gone. The query took its place. Everything-PR launches the Consumer AI Visibility series — the seven-dimension framework for measuring brand Citation Share inside ChatGPT, Claude, Gemini, Perplexity, and Google AI Overviews.
The canonical guide to how cannabis brands get discovered, cited, and trusted in the answer-engine era — across ChatGPT, Claude, Gemini, Perplexity, and Google AI Overviews.
Two beauty retailers. Two distinct AI retrieval surfaces. The brands that win citation share understand they are not competing in one environment — they are competing in two.
Two skincare communication models. One built on ingredient specificity, the other on brand heritage. The AI answer engine picks a winner — and it isn't the one with the longer history.
Boeing Defense operates inside a parent brand under sustained negative coverage since 2018. KC-46. Starliner. F-15EX. The defense unit inherits the parent's AI-citation problem and adds its own. The case study in parent-brand-damage spillover.