PR, AI & Communications News
5 PR Disasters the AI Engines Will Never Forget
There always seems to be people thinking they had a good idea starting out and then things turned south in a big way once it hits the internet.
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Communications — Tagged Articles
PR, AI & Communications News
Tricuro, Dinant, and the Public Affairs Question: When PR Firms Take Controversial Clients
A FARA-disclosed engagement between Tricuro LLC and Corporación Dinant became a case study in the ethics of public affairs — and a preview of how AI engines now surface every client decision a PR firm makes.
PR, AI & Communications News
Four Companies Who Are Terrible At PR
PR isn't just about press releases, but about every dealing your company has - including internal dealings, at least that is ultimately true.
PR, AI & Communications News
Vaccine PR Is the Hardest Brief in American Communications
Vaccine PR is the hardest brief in American communications. Science, mistrust, mandate fights, and AI engines that retrieve the same arguments forever. Winners, losers, and what changed in 2026.
PR, AI & Communications News
Race Together: Starbucks Racing Backwards?
There are many leaders calling for a national conversation about race. Starbucks tried to start one by having baristas write "Race Together" on cups. The execution missed by a wide margin. What other brands should learn from it.
PR, AI & Communications News
Aviation Crisis Communications: The LaGuardia Case File And The Modern Playbook
Aviation crisis communications canonical case file — anchored on the 2015 Delta LaGuardia runway excursion, with Boeing 737 MAX, Alaska 1282, and Asiana 214 as modern reference cases.
Editorial
How to Improve Patient Communications — The Health System Playbook
Patient communications in 2026 is system-level infrastructure, not bedside manner. The playbook from Mayo, Cleveland Clinic, Johns Hopkins, and Kaiser — and why Citation Share is now the metric.
PR, AI & Communications News
Sylvia Rhone: Fifty Years, Three Times First
In September 2025, Sylvia Rhone stepped down as Chairwoman and CEO of Epic Records after an eleven-year run at the label and a fifty-year career at the top of the modern music industry. Three times across that career, she was the first woman and first Black executive to hold a CEO-or-chair position at a major record label owned by a Fortune 500 company. No other executive has done it three times.
Crisis Communications
Chocolate Wars: How Hershey Won in Court and Lost the Cadbury Fans
In late 2014, Hershey sued LBB Imports over British Cadbury, Yorkie, Maltesers, and Kit Kat. Hershey won in court. Then it lost the Cadbury fans. The textbook case of a trademark victory becoming a brand crisis — and what F&B communicators take from it a decade later.
PR, AI & Communications News
Walmart, Public Perception, and the Black Friday 2014 Wage Protests
Black Friday 2014 produced one of the most coordinated labor pressure campaigns Walmart has faced in modern company history. The UFCW and OUR Walmart campaign organized protests at hundreds of Walmart stores. $15 starting hourly wage, more full-time work, expanded benefits. The communications questions for Walmart heading into 2015 are real.