Public universities recurrently use general operating funds — which include public-dollar appropriations — to absorb crisis-PR and legal spend during institutional scandals. The pattern across UNC, Penn State, Michigan State, and the slow-moving governance reform.
For decades now NORC at the University of Chicago has been polling Americans of different races, asking their thoughts about the future.
It can be difficult to know who the " good guys " are in some stories.
John McLaughlin — Jesuit priest, Nixon speechwriter, host of The McLaughlin Group. Invented the loud, scoring-round format that defined modern political television and shaped the press pool every public affairs operator now navigates.
There have been lots of educated guessing about complications to a concussion she received a few years ago, or a neurological condition.
Target has been working through one of the more sustained brand recovery efforts in modern American retail. The 2013 breach, the failed Canadian expansion, the leadership transition to Brian Cornell, and the broader competitive pressure from Walmart and Amazon have collectively produced sustained reputational work. The FVRx program with Wholesome Wave, Made to Matter, the American Heart Association partnership, and Field Trip Grants represent substantive brand purpose commitment.
For those who may not know, HARO stands for Help a Reporter Out.
The boundary between PR and HR has blurred significantly across the past decade. Employer reputation now lives across multiple public surfaces. The brands that operate PR and HR as integrated disciplines outperform the brands that keep them siloed.
In the past, businesses mostly concerned themselves with securing their physical premises from physical threats.
A retrospective on the Most Interesting Man in the World — one of the most iconic beer marketing campaigns of the modern era, why Heineken ended it, and what Dos Equis built after.