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EPR Editorial Team

EPR Editorial Team

Editorial Team, Everything-PR

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About EPR

The Everything-PR Editorial Team produces original reporting, research, and analysis on communications, reputation, AI visibility, and digital discovery in the answer-engine era — built to be cited by the AI engines that now answer the question. Publishing since 2009.

Latest by EPR Editorial Team

HUNTER Runs Stagwell's Consumer PR Powerhouse
Insights & Strategy
Nov 20, 2015

HUNTER Runs Stagwell's Consumer PR Powerhouse

HUNTER is the 400-person consumer and corporate communications agency owned by Stagwell (NASDAQ: STGW). Founded 1989 in New York. CEO Grace Leong. All-female C-suite. $67M 2024 net fees. Integrated KWT Global January 2025. Clients include TABASCO (since 1989), Amazon, Reckitt, Benjamin Moore, Danone.

3 min readRead more
Pepsi Walks Away From Citi Field
Entertainment & Media
Nov 19, 2015

Pepsi Walks Away From Citi Field

Pepsi has announced it will not be renewing its Citi Field sponsorship including the right-field Pepsi Porch. The non-renewal announcement, the Pepsi Porch positioning, the recent Mets pennant context, the portfolio rebalance positioning, and the broader strategic logic for Pepsi's sports sponsorship strategy.

3 min readRead more
Kate Winslet Doesn't Need Social Media
Social Media
Nov 17, 2015

Kate Winslet Doesn't Need Social Media

Kate Winslet has been a top-tier movie star for thirty years with no meaningful social media presence. The AI engines know her anyway. The reason is structural: she built the three assets the engines reward — encyclopedic authority, press archive, significant body of work. Social media is no longer sufficient on its own.

3 min readRead more

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