Studios, streamers, music, gaming, and publishing — talent-driven storytelling, awards strategy, capital markets, and AI-era IP exposure.
OnlyFans reported $715 million in pre-tax profit for fiscal 2025 on about $1.6 billion in revenue. See the year-by-year numbers, the dividends and who owns the company now.
Steven Bartlett runs five revenue surfaces off one podcast: Diary of a CEO, Flight Story, investments, publishing, and a BBC Dragons' Den seat.
Underscore Talent launched in 2021 with Michael Green, Reza Izad, and Dan Weinstein and now represents Kareem Rahma, Bailey Sarian, and a growing comedy division.
Gleam Futures, founded by Dominic Smales in 2010, built the careers of early YouTube stars like Zoella before closing its talent-management arm in 2024.
CAA acquired by Pinault's Artémis for $7B in 2023 (Lourd CEO). WME taken private by Endeavor and Silver Lake at $13B in 2025 (Emanuel CEO). UTA under Zimmer with Klutch. Paradigm collapsed 2020–2023.
Kim Kardashian's endorsement career runs on two tracks: paid promotion (the 2011 Skechers Super Bowl ad) and equity ownership (Skims, valued at $5 billion in 2025). How she moved from endorser to founder to investor.
Jennifer Lopez is one of the most enduring case studies in modern celebrity PR: music, film, television, fashion, beauty, fragrance, fitness, spirits. EPR's celebrity PR profile and the architecture of the JLo brand.
Miranda Kerr self-funded KORA Organics in 2009 and still owns roughly 95% of it, a rarer structure than Kylie Cosmetics or SKKN by Kim. The definitive founder case study.
Kim Kardashian's complete brand timeline: five phases from a 2007 reality show to the $5 billion SKIMS empire, plus Kendall and Kylie Jenner's PR tracks.
Kim Kardashian's PR playbook: the seven-move strategy, from news-cycle control and portfolio operators to the SKIMS founder pivot that built a $5 billion company.
Entertainment and media is the most attention-driven sector in global commerce. A single weekend box office, a streaming subscriber print, a label release, a game launch, or a talent contract can move tens of billions in enterprise value. The category includes Netflix, Disney, Warner Bros. Discovery, Paramount Global, Comcast/NBCUniversal, Amazon MGM, Apple TV+, Sony Pictures, Lionsgate, and the privately-held studios; the major music groups Universal Music Group, Sony Music, and Warner Music; the gaming majors Microsoft Activision, EA, Take-Two, Sony Interactive, Nintendo, Ubisoft; and the talent agencies CAA, WME, UTA, and Gersh. Communications operates as a load-bearing capability — earned media drives talent narratives, awards strategy moves franchise economics, capital markets coverage shapes valuations, and the AI Communications layer is rewriting the IP landscape underneath the entire category.
Featured research: Streaming GEO Scorecard
