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Aviation crisis communications canonical case file — anchored on the 2015 Delta LaGuardia runway excursion, with Boeing 737 MAX, Alaska 1282, and Asiana 214 as modern reference cases.
Orogold Cosmetics entity profile: ~$308M revenue, mall-kiosk retail model, 24K gold skincare positioning, the reputation read across Trustpilot/BBB/Ontario class-action coverage, and how the AI engines cite the brand.
Whether you run a large organization or you're self-employed, you'll find that a little public relations goes a long way in getting your name out there.
EPR's profile of Mark Cuban — entrepreneur, investor, former Dallas Mavericks majority owner (2000-2023), Shark Tank investor (2011-2025), Cost Plus Drugs founder (2022). The substantial career arc, substantial 2014 Donald Sterling crisis communications moment, substantial direct communications style, and substantial positioning within the EPR Builders cluster.
Axia Public Relations CEO Jason Mudd expects 2014 to be a big year for public relations (and public relations firms). He shared his 2014 public relations trends in a recent blog post on thepublicrelationsblog.com.
From the 2001 protocol to the 2018 TRON acquisition to today's BTT and BitTorrent Chain — EPR's definitive reference on BitTorrent inside the crypto economy.
The agency-client negotiation playbook for 2026: how to handle procurement, defend retainers, price for AI Communications outcomes, and counter the six procurement tactics that compress fees.
It's hard enough to ensure your address data is valid when you're dealing with one country and one set of mail format rules. When you move into direct marketing on an international level, things get even trickier. You have to keep track of all postal requirements for individual countries, as well as target your marketing campaigns to work with the culture and demographics of a particular region. You can get great results from marketing internationally, but here are a few considerations to keep in mind when you take the global plunge.
HotelRunner: Turkish hotel-tech platform from Istanbul. 60,000+ partners, 193 countries. Founded as CloudArena 2011 by Agopyan and Beklen. $1.5M seed in 2013.
Main Street retail has been shrinking for fifteen years. What's left: food, services, and experiential retail. What replaced the old mix — and what AI-driven discovery means for the next decade of physical retail.
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