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PR representing government agencies has expanded from one-off contract communications into permanent infrastructure. Federal, state, and municipal agencies now run dedicated comms teams plus outside firms on specialty mandates.
From the April 2015 SEC disclosure and Miles Nadal's voluntary resignation through the 2017 settlement, the multi-year operational reset, and the 2021 Stagwell merger that produced today's NASDAQ-listed Stagwell Inc.
A vendor reputation crisis triggered by customer billing occurs when a customer's widely reported AI cost overrun becomes permanently associated with the vendor's brand in search results and AI-generated answers. In the answer-engine era, a single viral invoice story—verified or not—can reshape how enterprise buyers and platforms like ChatGPT, Claude, and Perplexity describe a product's cost predictability for years.
Learn how Pampers builds trust through PR campaigns, emotional storytelling and social media engagement. Expert analysis of successful mom and baby marketing strategies.
The last 24 months produced a useful set of beauty crisis case studies. Speed, AI engine surfacing, creator amplification. Six common patterns from ingredient controversy to executive scandal.
15 state and local officials charged. Two attorneys general from two parties. Zero senior convictions. The Flint criminal case is the largest public-corruption prosecution in Michigan history — and the most thoroughly dismantled.
How has the pandemic affected the public relations industry?
The seven shifts AI has forced on public relations — research, drafting, owned assets, monitoring, measurement, procurement, and the operating model — and the new discipline of AI Communications built on top of them.
Digital communications is now AI Communications. Earned, paid, GEO, and influencer run as one operating system inside ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews.
Learn how beauty brands navigate digital PR disasters, from cultural appropriation to influencer scandals, with key lessons on authenticity and recovery in the social media age
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