Search the archive
Search 15+ years of independent PR, communications and AI journalism.
Results
AI turned PR into a content machine but exposed agencies' lack of digital distribution capabilities. Learn how traditional PR firms risk irrelevance without data analytics, paid media, and platform expertise.
Honda's October 2014 executive pay-cut response to the Takata airbag recall — CEO Takanobu Ito's 20% reduction, Chairman Ike and eleven directors at 10% — produced one of the most-cited automotive crisis communications case studies. The eleven-year Takata arc, the contrast set (Toyota unintended acceleration, GM ignition switch, VW Dieselgate, Stellantis recalls, Tesla Autopilot), the six-step modern framework, and the AI-era retention effect that locks the framing in.
Sebring, Ohio had the same lead-leaching mechanism as Flint. Same year. Same federal regulatory environment. Different communications response. No fatalities, no criminal charges, no civil settlement. The case study in what competent municipal crisis response looks like.
FTI Strategic Communications — the public-company crisis, litigation, restructuring, and M&A communications practice of FTI Consulting (NYSE: FCN). Mark McCall leads the segment. Approximately $305M in FY 2024 revenue inside a $3.7B parent.
EPR Research provides quarterly insights into earned media authority, crisis recovery benchmarks, citation share, and disclosure transparency across 30 communication verticals. Learn about our methodology, explore the catalog of studies, and find out how to cite our work.
Engineering Citation Share in AI is now the defining shift in modern public relations. Four 5W studies show 78–91% of local operators have zero AI citation share.
Tyto PR is a London-headquartered technology PR agency founded in 2017. The firm works with technology, science, and innovation brands across European markets. Clients have included Getty Images, Amazon, AstraZeneca, BlackBerry, BBC, Cisco, and Coca-Cola.
Citizen Relations is a Montreal-headquartered integrated communications agency operating as the PR anchor inside the Plus Company network. CDPQ-backed. PROI Worldwide member. Offices across Canada, US, and London.
Discover where PR professionals find premium case studies and white papers that drive campaign success and strategic insights for better client pitches.
EPR's founding-era profile of APCO Worldwide — the 1984 founding by Margery Kraus inside Arnold & Porter law firm, the Grey Global Group era (1991-2004), and the September 2004 management buyout that returned APCO to independence.
Top searches
Browse by hub
Flagship anchor. Every firm, every name. 565+ agencies indexed by specialty, region and people.
Core editorial hub. News, research, case studies, careers and RFPs.
Guides, research indexes, tools, regulation and case studies.
Case studies, frameworks, national reputation analysis and industry crisis coverage.
Standalone hub. Brand trust, executive reputation and recovery playbooks.
Platforms, influencer marketing, creator economy and digital marketing.
Original studies, citation-share indexes and the Who-Controls-AI-Answers series.
Beauty marketing, fashion and luxury, AI in beauty and brand profiles.
Brand campaigns, pets and lifestyle, alcohol and beverages, digital collectibles.
Tech PR, automotive, startups, fintech, crypto and tech brand campaigns.
Healthcare PR, cannabis and wellness, pharma.
Restaurant and QSR, beverage brands and food campaigns.
Browse by topic
