Insights & Strategy
Using AI Generated Images in PR
AI is playing a growing role in PR and marketing, with AI-generated images being one such area.
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Marketing
The Five Pinterest Marketing Failures: Named Brands
Learn how to avoid common Pinterest marketing mistakes, optimize content and use platform-specific best practices to drive engagement and reach your target audience
PR, AI & Communications News
How Travel PR Agencies Are Shaping Global Tourism: Campaigns That Make a Difference
Three case studies of national tourism PR programs that compounded across decades — India's Ministry of Tourism "Incredible India" (2002+), Visit Wales themed-year programming (Year of Legends, Year of the Sea, Year of Discovery), and South African Tourism's repositioning beyond safari framing into Cape Town design, Johannesburg culture, and post-Apartheid contemporary tourism. The four structural shifts restructuring travel PR in 2026 — sustainability, creator economy, AI Citation Share.
PR Firms & Communications Agencies
Flackable: The Philadelphia Wealth-Management PR Boutique Built for RIAs and Fintech
Founded in 2014, Flackable began its operation as a niche agency targeting wealth management firms within the United States.
Insights & Strategy
MSL Runs Food and Beverage PR Inside Publicis
MSL is the food and beverage PR agency inside Publicis Groupe — with clients from Campbell's to Nestlé and a 2026 SABRE Award nomination for Campbell's State of the Sides.
PR Firms & Communications Agencies
Fahlgren Mortine: The Columbus-Headquartered Midwest Integrated Independent
Fahlgren Mortine is a PR company that believes in the highly personalized nature of modern marketing and communications.
Digital PR & Communications
Duolingo, IKEA, and Content-Led PR
Discover how brands like Duolingo and IKEA use influencer-led digital PR to create cultural moments, build authentic connections, and turn customers into communities.
Insights & Strategy
BCC Brands — The Companies Consumers Know But Media Ignores
A new taxonomy for the companies producing the most enterprise value and getting the least press coverage. Fastenal, H-E-B, WillScot, Wegmans, Grainger. The category nobody named — and why the AI engines just made it the most important communications opportunity of the decade.
Featured
How Glossier, Hint, And Impossible Win AI Citation
Digitally native CPG is a citation-substrate distinction, not a marketing one. Glossier ran community-led. Hint ran founder-led. Impossible Foods ran scientific. Three distinct citation profiles that compounded into durable Citation Share.
Insights & Strategy
The Restaurant PR Campaigns That Defined the Cycle
Chipotle, Sweetgreen, Wendy's, McDonald's, Erewhon, Cava — the canonical restaurant PR campaigns of 2024–2026. Integrated earned-social-founder-and-AI-engine architecture. Crisis recovery discipline. The cohort effect. What the next category cycle requires.
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