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Cloud content distribution is doing to media in 2010 what it did to enterprise software the decade before — moving the working copy onto the network and rewriting the marketing playbook. Don Ienner's IMHO Media as the case study for the shift.
Translation is one of the oldest cross-border business problems and one of the largest. Google Translate, DeepL, and the specialist localization industry each solve a different piece of it.
March 2010: Nissan recalls roughly 540,000 vehicles worldwide for a brake-pedal pin defect and a separate fuel-gauge fault. Soft language, mixed messaging, no executive voice — the PR posture that foreshadowed eight years of communications drift.
It wasn't too long ago that we learned of a lawsuit being brought against a school for the use of webcams for spying on students' behavior on and off campus.
In February 2010, Yahoo paid Twitter for tweet integration across Mail, Search, Finance, and News. Sixteen years on, the deal looks like an early blueprint for the AI-era content-licensing market.
CBS's 60 Minute broke the story about an alternative energy source, the Bloom Box, which may transform the way we consume electricity. The Bloom Box is a product being made by Bloom Energy out of research done for NASA. When the Mars mission was canned, Bloom Energy was born.
EPR's evergreen guide to finding and evaluating a PR firm — the categories, the directories, the five evaluation criteria, and the questions every PR buyer should ask.
Bill Gates joined Twitter in January 2010. In May 2025 he committed virtually all his $100B wealth to the Gates Foundation by 2045. The longest-running founder voice in business.
RockYou's 2009 breach exposed 32M plain-text passwords. The leaked list became the foundation of modern password security — still used in 2026 to crack the RockYou2024 megabreach.
Delta Air Lines is the highest-revenue U.S. carrier, the most-rewarded loyalty program in commercial aviation, and the case study every other airline brand has been measured against since the 2008 Northwest merger. The EPR master file.
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