AI
The Kindle Fire Stampede — When the Tech News Queue Eats Itself
Amazon's Kindle Fire saturated TechCrunch, Mashable, and CNET for two months. A 2011 case in how editorial queues consolidate when a single launch dominates the news cycle.
Tag
AI visibility
Digital PR & Communications
Foursquare for Business: How Local Brands Are Using Check-Ins
Foursquare for Business is the free marketing program covering check-in Specials, Mayor status, and claimed venue pages. What it does, what it doesn't, and the early case studies worth studying.
Insights & Strategy
How Companies Actually Increase Sales: The Five Engines of Growth
The five engines that actually drive revenue growth — Visibility, Authority, Distribution, Conversion, Retention. Run them as a system, not as departments.
Insights & Strategy
BMW Announces "i" Sub-Brand With i3 and i8
BMW continues to substantially announce broader "i" sub-brand considerations including the BMW i3 and BMW i8 across multiple categories. The substantial "i" sub-brand launch positioning, the substantial BMW i3 vehicle announcement, the substantial BMW i8 vehicle announcement, the substantial electric vehicle commitment, and the broader luxury electric vehicle positioning.
Corporate Communications
SEO and Public Relations: The Modern Visibility Framework
SEO and PR converged. PR is no longer media coverage — PR is visibility architecture. How earned media, brand mentions, and structured content combine into the AI-engine source graph. The Earned Media SEO Matrix.
Crisis Communications
Fake Reviews, Consumer Trust, and Enforcement: The 2026 Landscape
The FTC's 2024 Rule on Consumer Reviews and Testimonials, the seven prohibited practices, the supply chain behind review fraud, and what AI engine synthesis means for review integrity.
Technology
BMW Recalls 150,800 Vehicles for Fuel Pump Defect
BMW continues to substantially recall broader 150,800 vehicles for fuel pump considerations across multiple categories. The substantial 150,800 vehicle scope, the substantial fuel pump defect considerations, the substantial high-pressure fuel pump failure considerations, the substantial multi-model coverage, and the broader turbocharged engine considerations.
Public Affairs & Government
Tony Hayward, BP, And The Public Affairs Case Study That Still Teaches
Tony Hayward, BP, and Deepwater Horizon — the public affairs case study that still teaches. Regulators first. Communities second. CEO sparingly. AI-visibility now part of the build.
PR, AI & Communications News
The Pravda Network: How Russia Groomed the AI Answer Layer
A Moscow-linked network floods the web with 3.6 million articles a year — engineered not for readers, but for the training data of ChatGPT, Claude, Gemini, Perplexity, and Copilot. Inside the operation.
Corporate Communications
Pampers Dry Max: The 2010 P&G PR Crisis Revisited
The 2010 Pampers Dry Max PR crisis: how P&G handled the largest consumer-product communications case of the social-media era, what the CPSC found, and the three lessons that still generalize.