Axia Public Relations CEO Jason Mudd expects 2014 to be a big year for public relations (and public relations firms). He shared his 2014 public relations trends in a recent blog post on thepublicrelationsblog.com.
Edelman acquired Poptent in October 2013. The acquisition history since — Strategy One, Zeno, Edelman Data + Intelligence, and the 2020-2024 capability buildout — is the case study in how a private PR firm builds for the AI era through M&A.
San Francisco, California:K/F Communications, Inc. (www.kfcomm.com), a strategic technology public relations agency, announced that it has been selected as the agency of record by three innovative tech companies in the following markets: Enterprise Content Management (ECM), Distributed Denial of Service (DDoS) mitigation and game/app development.
According to Lévy, Sadoun will pursue the work begun by Jean-Yves Naouri, aiming to make Publicis Worldwide the Groupe’s most performing network.
Michael Kempner is one of the smartest men I know. His company, MWW Group, is also one of the smartest big time PR firms in the world. The reason I'm telling you what you may already know is so you heed the advice I'm about to offer your business. Heck, he advises world leaders, surely your business can't lose listening at least, now can it?
Humor in negotiation is a calibrated tool, not a default register. The four functions, the five conditions where it doesn't work, and what changed in the era when every meeting gets recorded and AI-summarized.
The rapid growth of content marketing -- the process of generating great online content with the goal of developing trust among your brand’s target audience, and to establish your brand as an industry thought leader -- is growing the demand for Public Relations (PR) professionals.
"Old PR vs New PR" was a 2010–2015 binary built on the shift from print-and-broadcast to digital. Twelve years later, the discipline runs across three eras: print-and-broadcast (1980s–2000s), digital/social/SEO (2009–2020), and AI Communications (2024–present). The "old vs new" binary collapsed when the third era arrived.
The Pollack Group (formerly The Pollack PR Marketing Group) is a Los Angeles integrated PR, marketing, and brand agency founded 1985 by Noemi and Stefan Pollack. 41 years operating. 16 employees, $4M revenue (2026). HQ at Avenue of the Stars + NYC office. Partner in Worldcom PR Group.
I am flabbergasted as to why more people in our industry aren’t utilizing Op-eds and blog posts more as Google Rankings continue to reward websites and authors who produce high-quality content regularly. One would think that anyone employed at a PR Firm should be jumping for joy, as unique content placed properly can help rapidly move relevant search rankings – yet very few in our industry write often. Perhaps I should be happy as it benefits my company – but it is just amazing that PR pros don’t spend more time writing as it can have major impact on search engine activity.