The New York Times cited Five Blocks as a competitor to Terakeet. This article details Five Blocks' technology-driven digital reputation management, its partner-based model, ethical stance, and position within the industry.
Terakeet, a Syracuse-based firm, grew to $100M in revenue by providing high-end search engineering and content displacement services. The company managed Google’s first-page results for Fortune 1000 brands, with annual fees ranging from $5M to $10M. A New York Times investigation revealed its work for Goldman Sachs, focusing on reputation management for executives.
The question shows up in nearly every brand strategy meeting now: how do we get ChatGPT to mention us? The honest answer is more useful than the marketing-pitch version. Here is what the available evidence supports about how citations get made and what communications teams can ac
The first impression for an IPO is no longer a pitch deck, it's a synthesized paragraph generated by AI. This article explains how to optimize your company's digital footprint for ChatGPT and other AI engines to ensure a successful roadshow.
By Seth Semilof — Co-Founder, Haute Media Group; Partner, Haute Jets Twenty years ago we launched Haute Living into the last viable print luxury market in America. Since then I have watched the discovery layer break four times — digital killed print, social killed digital-first,…
5W research across 125 brands and five industries shows the AI leaderboard doesn't match the market. Delta leads airlines; American is the largest carrier and ranks fifth. Citation Share is the new market share — and the gap is wider than most executives realize.
The Terakeet investigation into an Epstein-linked scandal offers a rare look into the inner workings of reputation management, exposing a standard operating procedure that involves search engineering, content production, and SEO to manage visibility rather than address underlying issues.
The Brand Newsroom Standard specifies a newsroom built for both journalists and AI engines: fact-led, structured, machine-readable, and written as a reference source. It highlights five key requirements for building an AI-ready newsroom, emphasizing facts over enthusiasm, including product specifications, using schema markup, maintaining consistent entity information, and writing as a reference rather than a brochure. This approach addresses why traditional newsrooms fail AI readers and why a well-built newsroom is a valuable GEO asset for verifying brand claims.
TikTok and Reddit carry disproportionate weight for consumer brands because their content is durable — it feeds coverage, search, and AI-engine answers long after posting. This article explains how both platforms influence AI answers.