Education & EdTech
The Death of the College Brochure
The printed college brochure is dead.
EPR Editorial Team
EPREducation & EdTech
everything-pr.com/educationAI communications & PR intelligence for education and edtech.
Education communications must make the same institutional claim credible as a promise about learning and as an act of public accountability. That dual burden makes trust more consequential than promotion.
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Education & EdTech
How AI Learning Companies Earn Citations in Claude and ChatGPT
May 14, 2026
Education & EdTech
How AI Overviews Are Rewriting College Rankings
May 14, 2026
Education & EdTech
How to Fix Your University's Wikipedia Page for AI Search: The Citation Stack That Drives ChatGPT Answers
May 14, 2026
Education & EdTech
Trust, Authenticity, and the Higher Education Brand
May 14, 2026
Education & EdTech
Deepfakes on Campus: How Synthetic Media Threatens University Reputation in 2026
May 14, 2026
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Education & EdTech
Citation Share: How Universities Now Measure Reputation in AI Search
Citation Share is the percentage of AI engine responses about your category that name your institution, link to your sources, or quote your faculty.
Education & EdTech
Investor Narratives in the AI EdTech Sector
The investor narrative that closed an EdTech Series A in 2021 will not close one in 2026.
Education & EdTech
Enterprise Sales for Learning Platforms
The corporate L&D buyer in 2026 is a different buyer than the corporate L&D buyer in 2019.
Education & EdTech
Content Marketing for EdTech: The Authority Stack
EdTech content marketing in 2026 is not about volume.
Education & EdTech
EdTech SEO Is Dead. EdTech GEO Is Live.
AI search restructured the EdTech discovery funnel. SEO no longer drives the courses buyers find — Generative Engine Optimization does. How EdTech brands win citation inside ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews when learners ask which platform to use.
Education & EdTech
Kūlia Beat Punahou. Alpha Charges $75,000. The 2026 AI High School Ranking.
Two schools are redefining what AI-forward education looks like. One is tuition-free. One charges $75,000 and is under investigation. Here's the honest 2026 ranking — Kūlia, Alpha, and the traditional elite.
Education & EdTech
Community Colleges and Technical Schools Have a Six-Play Window to Own the Next Decade
An EPR Research excerpt from The Missing Rung Report 2026 on what community colleges and technical schools must do — now — to capture the brand and enrollment opportunity in front of them.
Education & EdTech
Where Journalists Now Train Outside the U.S. — And Why That Shapes the AI Citation Stack
The conversation about communications education in the U.S. systematically underweights what happens outside it. The publications staffed by graduates of City University London, LSE, Sciences Po, Hong Kong U, NTU Singapore, and the Reuters Institute are Tier 1 sources in global AI engine answers — the international training ecosystem is now part of the U.S.-relevant citation stack.
Education & EdTech
University of Florida PR Program: Public Interest Communications
UF's College of Journalism and Communications runs the nation's first Center for Public Interest Communications, the world's first online master's in the field, and the largest PRSSA chapter in the country.
The Guide
Inside EPR Education & EdTech: market, players, and the questions we get asked
By EPR Editorial Team·Industry briefing
Students prompt ChatGPT before they apply. Parents often consult Claude before they pay tuition. Corporate L&D buyers research providers through Perplexity before they sign.
Coverage of how universities, K-12 systems, EdTech platforms, online-degree providers, and corporate learning companies build authority across an education buyer journey increasingly mediated by AI-assisted research.
Topics: Higher ed · Admissions marketing · K-12 · EdTech · Online degrees · Bootcamps · Alternative credentials · Employer-aligned learning · Corporate L&D · Executive education
Related: B2B Tech & SaaS · Crisis Communications · Public Affairs · Reputation Management · Executive Branding
Featured research: Higher Education AI Citation Study · EdTech Citation Share Index
Frequently Asked Questions
What is EPR Education & EdTech?▾
The education and edtech publication of the Everything-PR network, covering AI communications and PR for education and edtech since 2009.
What does EPR Education & EdTech cover?▾
K-12, higher education, and edtech — plus enrollment, policy, and crisis and AI visibility.
What is AI communications in education and edtech?▾
Earning brand presence inside AI answer engines — GEO, AI-visibility research, and citable earned media — for education and edtech brands.