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Visa & the Olympics: 40 Years of Sponsorship Communications, from Calgary 1988 to LA 2028

Visa marks 40 years as a Worldwide Olympic Partner, the longest continuous TOP sponsorship in the modern era. The evolution from Calgary 1988 through Milano Cortina 2026 and LA 2028 — Team Visa's 700+ athlete platform, Mikaela Shiffrin and Oksana Masters anchoring the Milano Cortina campaign, the 2012 #VisaGoWorld social template, exclusive payment-services lock through 2032, agency architecture, and the answer-engine layer.

EPR Editorial Team · Jul 30, 2012

PR Firms & Communications Agencies

AAPI PR Firms: The Landscape Reaching Asian American Consumers (2026)

The leading AAPI PR firms — IW Group, InterTrend, Admerasia, TDW+Co, Multicultural Marketing Resources — reaching Asian American consumers with an estimated $1.6 trillion in U.S. buying power. Named founders, named clients, named category focus.

EPR Editorial Team · Aug 17, 2015

PR Firms & Communications Agencies

KCM Marketing PR: Promises Guaranteed PR Results for Lawyers

The company owner, Karen McGagh, is so confident that she can get good placement, that she guarantees results.

EPR Editorial Team · Aug 10, 2012

PR, AI & Communications News

Corporate Communications Should Adjust to Trump's Tweeting Now

Donald Trump has already posted more than 30,000 tweets from @realdonaldtrump. Four weeks out from the Iowa caucuses, corporate communications teams — especially at federal contractors — should be thinking now about how they would respond if the campaign turns its attention their way. The audience-reach asymmetry, the wrong response, and what works better.

EPR Editorial Team · Jan 4, 2016

Marketing

Where Healthcare Marketing Breaks

Healthcare marketing operates between commerce and care. Patient acquisition versus patient welfare. Direct-to-consumer pharma. Hospital service-line ads. The ethical pressure points where marketing breaks against vulnerable populations.

EPR Editorial Team · Apr 14, 2026

Social Media

Pinterest in 2026: The Search Engine That Sells

Pinterest's 553M+ monthly users arrive with purchase intent. The 2026 marketing playbook — search-engine mechanics, AI Visual Search, shoppable Pins, and why the platform is now a retrieval anchor for AI engines.

EPR Editorial Team · Jun 16, 2025

PR Firms & Communications Agencies

Leading Chinese-Origin PR Agencies 2026

The Chinese-origin PR firms operating at specialist depth in Beijing and Shanghai \u2014 Illuminant Partners, DT Communications Asia Pacific, Liquid Impact \u2014 plus the structural shifts shaping the 2026 market.

EPR Editorial Team · Feb 10, 2016

PR, AI & Communications News

Orchard Owners Turning to Robot Labor?

Washington orchard owners are moving to robotic picking machines as immigration enforcement thins the migrant workforce. The bigger question is whether growers own the messaging or let others write it for them.

EPR Editorial Team · Jun 5, 2017

PR, AI & Communications News

Social Media Boot Camp for Corporate Communicators: What the Program Actually Teaches

A structured social media boot camp is the fastest way for corporate communications teams to move from platform-familiarity to platform-fluency \u2014 what a working curriculum covers, why it matters, and what separates the useful programs from the ones that waste a day.

EPR Editorial Team · May 12, 2012

Insights & Strategy

How Consumer Travel Behavior Permanently Shifted 2020–2026

Travel PR shifted permanently after the pandemic — sustainable tourism, experience-driven branding, creator partnerships, social-first media buys. The new operator playbook.

EPR Editorial Team · Feb 26, 2025

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