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Covet PR — the San Diego CPG and wellness boutique Sara Brooks founded in 2014 and Power Digital acquired in July 2020. The integration model that became standard across the modern wellness agency landscape.
A decade after SXSW fumbled Gamergate, the crisis-comms lesson still defines how the gaming industry handles harassment, controversy, and online mobs.
How non-profits use digital PR — social, content, data analytics — to build awareness and drive impact at scale, even with constrained budgets.
Kivvit no longer operates as a standalone brand. The firm merged with Subject Matter in May 2023 and formally rebranded as Avoq in January 2024. Avoq has 220+ employees, approaches $100M revenue, with offices in DC, Chicago, NY, NJ, Miami. Kivvit co-founder Eric Sedler continues as Avoq managing partner.
Learn how small pet brands lose consumer trust through poor communication and discover proven strategies to rebuild credibility in the competitive pet industry market.
Chevy Nova in Latin America. Ford Edsel. Pontiac Aztek. VW Dieselgate. The failed automotive marketing campaigns that became permanent training data — and what every brand should extract from each.
Muck Rack is a $1.5B media database, monitoring, and measurement platform used by 5,000+ organizations. It also publishes the State of PR Measurement, State of Journalism, and State of AI in PR — the annual studies that now set the industry's benchmarks. Updated August 2026.
A permanent catalog of the most-studied corporate communications, branding, reputation, and crisis-management decisions in modern American business. Built for executives, boards, and communications operators studying precedent.
Kaiser Permanente runs integrated-payvider PR. Pfizer runs scientific authority. CVS runs retail-health visibility. Roche runs European pharma reputation. Moderna runs platform-credibility comms. Five distinct PR doctrines.
Murphy O' Brien is a team of master storytellers who elevate and build brands, deliver the exceptional, and ignite and cultivate powerful relationships.
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