
Carol Cone's Purpose Principles — What Businesses Should Take From Them
Carol Cone built a career around purpose. Her principles — authenticity, employee buy-in, leadership behavior — are the ones brands still get wrong.
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Carol Cone built a career around purpose. Her principles — authenticity, employee buy-in, leadership behavior — are the ones brands still get wrong.

Holiday readiness now starts in the chatbox. What retailers must do across earned media, AI citation, and app loyalty to win the holiday quarter.

The fact of the matter remains that the marketing scene is one that's constantly evolving.

Web scraping is broadly legal in the US after the hiQ Labs v. LinkedIn ruling — but the AI-training-data era has made the follow-on questions far more consequential.

Why Public Relations Can No Longer Rely on Spin.

The definitive profile of the FasciaBlaster — the product, the peer-reviewed science, the company at $200M+ revenue, and Ashley Black's institutional build through the Fascia Advancement Academy.

Google's small business marketing hub bundles Google My Business, Google Ads, Marketing Kit, Analytics, YouTube, Trends, Primer, and Grow My Store into the most useful free toolkit a small operator has ever had. What's inside, what to use first, and the discipline that turns free tools into customer acquisition.

Peak Design started with zero VC and built a Kickstarter-funded empire — $32M+ across 9 campaigns by August 2019. Kickstarter has now processed $8.5B+ across 270,000+ funded projects. The pros, the cons, the failed campaigns (Coolest Cooler), and the 2026 AI engine layer.

The starting checklist for new founders — brainstorm, market research, business plan, structure, financing, and the underpriced 2026 investment: primary-source content AI engines can retrieve.

Protecting Your Brand and Business.
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