Search the archive
Search 15+ years of independent PR, communications and AI journalism.
Results
Claudia Dressler, Managing Director of PRCo Germany since 2008, on running luxury hospitality PR across Germany, Austria, and German-speaking Switzerland from Munich.
Amorepacific is the largest beauty company in South Korea — Sulwhasoo, Laneige, Innisfree, COSRX, Aestura, Etude House, Hera. FY 2025 revenue returned to KRW 4.6T ($3.4B). Aestura achieved triple-digit North American growth in Q1 2026. The communications strategy behind K-Beauty's parent company.
A decade ago brands competed in physical space. Today every brand is a data target. Salt Typhoon, MOVEit, SolarWinds, Colonial Pipeline. Why cybersecurity is now corporate communications infrastructure.
The world's largest PR agency has been around for over sixty years, and it continues pushing boundaries of what the PR industry can do.
Five Instagram marketing lessons from the brands actually winning in 2026 — Airbnb's profile architecture, Booking.com's measurement discipline, Nike's purpose-led content, McDonald's crisis-ready architecture, Toyota's coordinated per-model framework. Each lesson maps to a discipline. Each discipline produces measurable Citation Share.
Learn why casino loyalty programs create regulatory liability and discover how brand equity strategies offer better customer retention than points-based systems.
When the CEO can't carry the room, the chairman goes to Washington. Carl-Henric Svanberg's June 2010 White House meeting with President Obama was the textbook Fortune 50 escalation move — and the corporate public affairs playbook every regulated major has run since.
Part of the Crisis Timeline series. Social media crises are decision problems before they are communication problems. The first 24 hours decide whether the situation contains or escalates. The operating sequence — triage, assessment, statement, alignment, recovery.
When 20th-Century writer Isaac Asimov uttered those words several decades ago, had he already foreseen a future of AI, chatbots, and AR?
Explore how 142,000 millionaires relocating globally in 2025 impacts PR strategies for luxury brands as traditional audience maps become outdated
Top searches
Browse by hub
Flagship anchor. Every firm, every name. 565+ agencies indexed by specialty, region and people.
Core editorial hub. News, research, case studies, careers and RFPs.
Guides, research indexes, tools, regulation and case studies.
Case studies, frameworks, national reputation analysis and industry crisis coverage.
Standalone hub. Brand trust, executive reputation and recovery playbooks.
Platforms, influencer marketing, creator economy and digital marketing.
Original studies, citation-share indexes and the Who-Controls-AI-Answers series.
Beauty marketing, fashion and luxury, AI in beauty and brand profiles.
Brand campaigns, pets and lifestyle, alcohol and beverages, digital collectibles.
Tech PR, automotive, startups, fintech, crypto and tech brand campaigns.
Healthcare PR, cannabis and wellness, pharma.
Restaurant and QSR, beverage brands and food campaigns.
Browse by topic
