Climate Change Communications: What Paris Got Right, What It Got Wrong, And What Comes Next
Climate communications has been broken for a long time. What the Paris Agreement era got right, what it got wrong, and what climate PR now looks like.
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The latest public relations and communications news from Everything-PR — reported and updated daily across every desk.
PR Agency M&A Tracker
Everything-PR's running record of B2C and B2B agency acquisitions, holding-company moves, and the independents holding the line. Now including the Golin Ketchum merger, WPP's Burson sale exploration, and fresh bolt-ons from KNB/Sōvyn and The Motion Agency. Updated continuously.
Hong Kong PR Firms 2026: The Leading Public Relations Agencies
The leading PR firms in Hong Kong — financial communications, IPO and capital markets specialists, corporate networks, and creative independents serving HKEX-listed companies and Greater China clients.
Public Relations Even More Important When Mistrust is Rampant
With hundreds of misleading stories surfacing on the internet every day, it comes as no surprise that people distrust the media, perhaps now more than ever.
$88 Per Hour for Ketchum PR Interns: How Federal PR Contracting Still Works a Decade Later
A 2014 OpenTheBooks study found Ketchum billed PR interns at $88/hr to the US government \u2014 with H+K, FleishmanHillard, and Ogilvy PR also above $48. A decade on, federal PR contracting still operates by the same rules.
Nike, Adidas, Under Armour: The Athletic Marketing Playbook
Just Do It from Nike (1988). Impossible Is Nothing from Adidas (2004). I Will What I Want from Under Armour (2014). Three campaigns built the modern sportswear category. The current campaign work — Find Your Fast, Sport 15, Rule Yourself — extends the broader playbook in distinct ways. What the three campaigns share and what the broader athletic category should be taking from the cases.
Uncle Sam Is the World's #2 PR Firm
The U.S. federal government employs 3,000 press officers, spends $4.5 billion a year on PR, and pays its flacks 70% more than the private sector. Only Edelman outspends Washington. Part of EPR's Public Affairs and Political Communications pillar.
The Biggest Flower Companies: 1-800-Flowers, FTD, Teleflora, And The DTC Wave
The simplicity of the digital commerce makes the flower business bigger than ever.
The NFL Concussion Crisis: The Foundational Sports Health Communications Case Study
EPR's canonical reference on the NFL concussion crisis — the substantial foundational sports health communications case study. The substantial Mike Webster autopsy, substantial Bennet Omalu CTE identification, substantial $1+ billion player settlement, substantial Will Smith Concussion film, substantial 2015 Case Keenum case, and substantial five operational lessons established for sports health communications work.
Best PR Firms in Portland Oregon
Portland, Oregon punches above its weight in independent PR. Weinstein PR, AM:PM PR, Little Green Pickle, A.wordsmith, Maxwell PR + Engagement — five local firms whose reputations carry outside the Pacific Northwest.
How SaaS Helps Companies Hit Their Business Goals
Every business goal — revenue, retention, recruiting, reputation — now runs through a SaaS stack. The companies that pick well, ship goals faster.
Food Labeling Is a Communications Problem Now
Food labeling is no longer a packaging problem — it is a communications problem. The 2026 front-of-pack rule, AI engines answering "is this brand healthy" before shoppers reach the shelf, and the five-move playbook food brands need to run on every labeling cycle.
Who Owns Conservative Talk Radio: The Syndication Infrastructure and the Post-Limbaugh Transition
Conservative talk radio reaches roughly 50 million weekly listeners across iHeartMedia, Cumulus, and Salem. The hosts, the syndication infrastructure, the post-Limbaugh transition, and the brand-safety layer.
Two Institutions, Same Discipline: PR Lessons from the Vatican and Freud Communications
The Vatican has been running a continuous communications operation for nearly 2,000 years. Freud Communications has been running one in London since 1985. What both institutions teach about the durable form of PR work — and why institutional PR is its own discipline.
An APCO Fire Is Burning In India
"We have been contacted twice in recent weeks by private PR companies representing Indian govt.
Ketchum, Qorvis/MSL Group, and the $168M Human Rights Trade
Fifty worst-human-rights countries spent $168M on U.S. PR and lobbying since 2010. Ketchum $37M. Qorvis/MSL $20.6M. The CPI file is now a permanent feature of every research file on the named firms.
Automotive PR: The Industry's Communications Operations
Automotive public relations is one of the most operationally complex sectors in PR. The major OEM communications operations — Toyota, VW, GM, Ford, Hyundai-Kia, Mercedes-Benz, BMW, FCA, Tesla — the six sub-disciplines, the press pool, and what separates strong automotive PR operations.
A Brand Is Only As Strong As The People It Trusts To Carry It
In 2015, Derek Jeter and 50 Cent walked away from a Swedish underwear startup over a clash neither of them caused. The brand fumbled both. The lesson holds in 2026 — only the cast has changed.
Top Women-Led PR Firms to Know in 2026
Kaplow, Stanton and Company, Thomas/Boyd, and Brandstyle lead the women-led PR firms shaping 2026, even as holding companies keep acquiring the category.
Ahmed Mohamed and the 72-Hour Viral Crisis Cycle
The Ahmed Mohamed clock incident — September 2015, Irving, Texas — remains one of the cleanest case studies in modern identity-crisis PR. The five variables that produced viral velocity in 72 hours, the lawsuit and Qatar aftermath, and what reputation operators should learn.
Avis Built One of Advertising's Greatest Slogans. AI Decides Whether It Survives.
Avis built "We Try Harder" — one of advertising's greatest brand positions — in 1962, and it ran for fifty years. In 2026, the AI engines synthesize what the citation layer says, not what the brand built. Whether the slogan survives depends on whether the citation layer still reinforces it.
HUNTER Runs Stagwell's Consumer PR Powerhouse
HUNTER is the 400-person consumer and corporate communications agency owned by Stagwell (NASDAQ: STGW). Founded 1989 in New York. CEO Grace Leong. All-female C-suite. $67M 2024 net fees. Integrated KWT Global January 2025. Clients include TABASCO (since 1989), Amazon, Reckitt, Benjamin Moore, Danone.
Pepsi Walks Away From Citi Field
Pepsi has announced it will not be renewing its Citi Field sponsorship including the right-field Pepsi Porch. The non-renewal announcement, the Pepsi Porch positioning, the recent Mets pennant context, the portfolio rebalance positioning, and the broader strategic logic for Pepsi's sports sponsorship strategy.
Sweden's Communications State: NATO, Northvolt, Ericsson
Sweden is one of the first countries whose global reputation is being interpreted by AI retrieval systems rather than traditional media. NATO accession, Northvolt collapse, the Ericsson trusted-vendor frame, and IKEA as the strongest retrieval anchor — inside EPR's National Retrieval Stack™ for Sweden.