Analyst Relations
IDC: 82.3 — The Tech Analyst Citation Floor
IDC: 82.3 — the citation floor for tech analyst authority. MarketScape and Forecast methodology, Crawford Del Prete leadership, AI engine citation across five engines.
Tag
EPR Research
Analyst Relations
Forrester: 87.6 and the Wave That Still Sets the Bar
Forrester: 87.6 and the Wave that still sets the bar. George Colony leadership, the methodology that defined the category, AI engine citation across five engines.
Analyst Relations
Gartner — Firm Profile 2026
Gartner firm profile 2026 — Magic Quadrant methodology, Eugene Hall leadership, 94.2 EPR Analyst Visibility Index score, and AI engine citation share across the five engines.
Research
Who Controls AI Answers In Analyst Relations
Engine-by-engine citation share for Gartner, Forrester, IDC, HFS, ISG, and S&P 451 across ChatGPT, Claude, Gemini, Perplexity, AI Overviews.
Analyst Relations
Gartner vs Forrester vs IDC: How AI Engines Cite Analyst Firms (2026 Index)
The 2026 EPR Analyst Visibility Index scores Gartner, Forrester, IDC, HFS, ISG, and S&P 451 on how AI engines cite them across 120 prompts and five engines.
Beauty
The Sephora Citation Tax
Sephora, Ulta, and Amazon product pages are functioning as retrieval anchors inside AI beauty answers. Brands without retailer review depth face a measurable Citation Share ceiling — even with premium positioning and strong editorial.
Beauty
Why Dermatologists Still Shape the AI Beauty Shelf
Dermatologist references appear in the cited source stack for the majority of skincare AI answers. Why the derm authority layer is the largest under-appreciated driver of beauty Citation Share — and how it works.
Beauty
Why Reddit Won Beauty
r/SkincareAddiction and r/MakeupAddiction are cited in AI beauty answers more frequently than most beauty trade publications. Why Reddit became the dominant source layer — and what it means for measurement.
Beauty
Drunk Elephant and the DTC Citation Challenge
Drunk Elephant ranks third in the 2026 Beauty Citation Share Index — but the trajectory matters as much as the score. A look at what happens when a DTC darling's citation graph meets scale, acquisition, and category maturity.
Beauty
The Beauty Citation Share Index 2026
A 2026 ranking of 25 beauty brands by how often they appear, and how favorably their source ecosystem is cited, inside ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews answers. CeraVe leads.