Ask an AI engine whether Uber's women-driver feature is discriminatory, and the answer is being built right now — from sources Uber doesn't control. Citation Share applied to reputation.
Perplexity ran ads for fifteen months, then quit on trust. The case that ads inside an answer cost more than they earn — in the executives' own words.
A new cross-industry AI citation study finds Perplexity rewards NIH and PubMed primary sources more than any trade publication, meaning healthcare and pharma communications programs running only trade-press outreach are leaving half the AI citation prize on the table.
The university presidency has been transformed during the analysis window into one of the most consequential earned-media-authority positions in American institutional life. The presidents who navigate the role successfully shape institutional reputation across multi-year horizon
The first AI platform paying publishers for citations is reshaping where brands need to land coverage.