Building an Effective In-House Marketing Team

Building a strong in-house marketing team involves a lot of time and energy due to which a lot of companies resort to hiring marketing agencies to do the work for them. While these agencies are fully equipped with the necessary skills, nothing beats having a quality in-house marketing team. There are plenty of tough decisions […]

Marketing Your Small Business on a Budget

How to Market Your Small Business on a Budget

If you’re trying to build a business and your budget is relatively small, then you might be wondering what you can do to improve your chances of success. Some small companies assume that the best way to save money is to cut down on their marketing budget. However, the truth is that without a good […]

Marketing Promotional Events

There are a lot of things to consider when marketing an upcoming event. It can be a stressful process – you’re worried about the turnout and how you can make the most out of the event. We’ve created a simple guide so you’re not overwhelmed. Take these guidelines into consideration in creating your event marketing […]

Five Low-Budget Marketing Tactics

Five Low-Budget Marketing tactics

A tight marketing budget doesn’t have to stall your marketing ambitions. All you need is a bit of imagination and creativity in your approach. Many business owners without a well-built marketing team aren’t natural marketers – they jump from one marketing tactic to another without assessing their efforts will result in higher sales. If this […]

City of Boise, Arts and History Brand Awareness and Engagement RFP

City of Boise, Arts and History Brand Awareness and Engagement

A&H requests proposals by qualified firms to research, create and develop an implementation plan for brand activation efforts. Responses to this RFP will provide A&H with the information required to assess, evaluate and select a consultant based on prior experience, qualification, methodology and approach, and work performed in the government sector and in similarly sized […]

How to Empower Corporate Communication

Strategies to Empower Corporate Communication

Effective communication is key to a successful business. Whether it’s relaying information up the chain, to your colleagues, between departments, or most importantly, to your client base, the way you present yourself has an effect in how you and your business is perceived. Corporate communication has rapidly evolved in recent times due to the advent […]

City of La Vista Nebraska Issues Marketing & Branding RFP

City of La Vista Nebraska Issues Marketing & Branding RFP

The City of La Vista has issued marketing and branding RFPS to provide brand execution and ongoing marketing and public relations services for the city. La Vista has a reputation for being a progressive, safe, and family friendly community, but has no cohesive brand image to convey a common message or to connect the many […]

Tips to manage underperforming employees

If you’re a manager, you’re going to come across underperforming employees or maybe even teams at some point. There’s going to be that one person who just doesn’t get the job done. It is one of the greatest challenges of being a manager, whereas one of the greatest skills as a manager is being able […]

Stonecrest Issues Website RFP

Stonecrest Issues Website RFP

The goal for the City is to have a website with the technology to support online service, High-quality videos, along with integrated social media tools. The City is requesting proposals from vendors specializing in web development/design services able to meet the requirements in this document to upgrade the city’s website. The planned website redevelopment project will […]

AG + Open Space, Creative Services RFP

Ag + Open Space is soliciting proposals from agencies to provide “as-needed” Creative Services for work related to community relations and online/offline communications. Consultants may elect to respond to all requested skill sets described below or select one or more combinations of services they are interested in providing. These skill sets may include: Website development […]