Category: Corporate PR

Email Marketing What to Know

Strategies to Get Employees to Read Internal Emails

Corporate communication within an organization is vital for fostering a cohesive and informed workplace. Internal emails play a significant role in this communication strategy, serving as a primary channel for sharing updates, announcements, and...

Earned Media Measurement for PR

Clients as Sources for Media Outlets

Developing stakeholders and clients as top-of-mind sources for media is a strategic approach that can elevate a brand’s visibility, credibility, and thought leadership. By positioning key individuals within an organization as go-to experts in...

absolutvision 82TpEld0 e4 unsplash

Media Training 101: A Guide to Navigating the Media Landscape

In today’s fast-paced digital world, the media landscape is constantly evolving. Whether it’s a public figure, business executive, or spokesperson for an organization, understanding how to effectively communicate with the media is essential. Media training,...

b2b

Understanding B2B Buyer Personas

In the world of B2B (business-to-business) marketing, understanding the target audience is paramount. Companies looking to thrive in this competitive landscape must go beyond a basic understanding of their customers and delve deep into...

Elizabeth Holmes and Theranos

Elizabeth Holmes and Theranos

Elizabeth Holmes, the founder and former CEO of Theranos, has been found guilty on 4 out of 11 federal fraud and conspiracy charges after a months-long trial. The verdict marks a stunning downfall for Holmes, once hailed as...

b2b

B2B Companies and Their Customers

In the realm of B2B marketing and sales, most companies don’t really think about whether they’re going to end up selling their solutions for a long time using the same old strategies. While in...

WP Twitter Auto Publish Powered By : XYZScripts.com