Learn about common pitfalls and challenges of launching mobile apps in Europe’s complex market, from regulatory compliance to cultural differences and marketing mistakes
Learn proven hospitality digital marketing strategies, from SEO and social media to email campaigns and video content. Tips to attract guests and build brand loyalty online.
Learn how Beyoncé revolutionized celebrity branding through digital PR, from surprise album drops to social media mastery, setting new standards for online engagement
Learn how media companies can damage their reputation and lose audience trust through poor digital PR practices and common mistakes to avoid
Learn how poor Digital PR strategies can damage brand reputation & trust, plus discover actionable steps to improve digital communication and audience engagement
Explore major digital PR failures with influencers from Fyre Festival to Logan Paul. Learn key lessons about authenticity, transparency and responsible partnerships in marketing
Discover how Oatly disrupted the dairy industry through digital PR, using humor, activism and social media to build a devoted following and promote plant-based alternatives.
Learn how Fyre Festival’s 2017 digital marketing campaign promised luxury but delivered disaster, becoming a cautionary tale of social media hype and PR failure.
Learn how small fashion brands can leverage digital PR, social media & influencer partnerships to expand globally & compete with bigger brands online
Learn how beverage brands use digital PR strategies for success, from social media campaigns to influencer partnerships and content marketing to build brand awareness online
