Ten brands that could benefit from a PR makeover due to various challenges, controversies, or opportunities for improved public perception: These brands, while not at the same scale as industry giants, have unique challenges and opportunities that a thoughtful PR strategy could address to improve their public perception and market
Reaching private jet travelers isn’t easy. Here are ten trips that may work to communicate with potential private jet flyers: These strategies aim to enhance brand perception, reach high-net-worth individuals, and provide tangible value and exclusivity.
This could be a very short article. Ultimately, PR is the business of persuasion. It is the process of trying to convince an audience outside your usual sphere of influence in order to promote an idea, sell a product, garner support for a position, or gain recognition for accomplishments. But
A close friend of President Donald Trump’s son-in-law, Jared Kushner, Ken Kurson has an impressive and compelling background in politics and print. After years of working with the Observer as an editor, Kurson in 2017 by stepped down to pursue a new career as the senior managing director of Teneo Strategy, a division
