Better Business Bureau

Who Needs the BBB?

2020-06-17 by Julio Juarez

Who Needs the BBB? Most people associate BBB with the Better Business Bureau, but BBB can also stand for business blogging benefits and may not be top of mind for some marketers.  Why?  Done well, blogging can deliver and increase traffic to a brand’s website. It can also help to convert that traffic into leads, demonstrate expertise, drive long-term results, and enhance customer relationships. Like social media, emails, and direct mail, it’s another important marketing channel that supports the growth of a brand and shouldn’t be dismissed or overlooked.  Increasing Traffic  Every blog that’s written affords the brand another opportunity... Read More >