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PR News
Facebook’s “Look Back” goes viral
For its tenth birthday, Facebook gave everyone using it a gift. Customized look back videos that were created in a jiffy, and shared exhaustively across the social media platform’s feeds. Social media is, at its core, all about sharing stuff. But nothing has come close to the unilateral impact of Facebook’s “inside wink” known as “Look Back.” The video concept quickly employed user-uploaded content to create similar, evocative one-minute videos.
PR News
Facebook Is the Most Trusted Network
According to the Social Recommendation Index by Social Media Link, Facebook is the most trusted online platform for product and service recommendations, with 63% of 10,337 consumers surveyed preferring it over networks like Twitter (41%) and Google+ (41%).
Social Media PR & Social Media Strategy
Nine Ways to Get More Facebook Fans for Your Business Page
Nolan Kido offers you nine actionable tips for increasing the number of fans for a Facebook business page, useful for anyone in the social media field.
Social Media PR & Social Media Strategy
Three Great Corporate Facebook Contests – And Why They Worked
82.4% of Facebook contests helped corporations meet a specific goal: increase fans/likes (44%); increase loyalty (30%); and collect data (19%).
PR News
Who Are the Most Annoying Facebook Users?
The following ten personas are the most annoying Facebook users, based on a recent survey. Do you have anything else to add to the list?
PR News
Facebook Leads in Social Media News Consumption
Pew Research Center data is important to define targeted content marketing strategies, especially by news organizations that need to refine their digital reach.
PR News
Facebook and PointRoll Partner to Bring Rich Media Ads to Mobile
The News Feed is premier real estate on Facebook, the holy grail for advertisers, and Facebook continues to improve it, trying to satisfy both users and marketers.