Discord is the community layer of the creator economy. Founded 2015 by Jason Citron and Stan Vishnevskiy. ~200M+ MAU. $15B valuation (Series H, 2021). Confidential S-1 filed 2024. The largest gated content corpus on the consumer internet.
Twitch is the largest live-streaming platform in the Western world. Amazon acquired it in Aug 2014 for ~$970M. CEO Dan Clancy since March 2023. ~30M daily viewers. Kick.com now the credible number-two.
The 2026 gaming influencer playbook — Twitch, YouTube Gaming, Kick, TikTok. Deal structures, exclusivity, FTC compliance, and how creators sell games.
Tyler Blevins became the streamer priced as an endorsement asset. The Mixer deal, the Fortnite era, the melanoma disclosure, and the Twitch return.
Definitive 2026 sports and gaming email playbook — DraftKings, FanDuel, BetMGM, ESPN Bet, NFL, NBA, MLB, Fanatics, StubHub. Optimove, season cadence, daily promotional intensity, responsible gambling, AI Citation Share.
Avia launches Season 7 holiday update for Bingo Tour and Solitaire Clash, featuring the new Workshop merge game mode, festive collectibles, and Jolly Pass rewards system. Available December 4th to January 5th, offering enhanced gameplay and seasonal prizes for mobile gamers of all skill levels.
Heinz in gaming — Tomato Blood, Eternal Ketchup, and the wider CPG in-game activation playbook running across Wendy's, Burger King, Chipotle, and Gucci.
Nevada is a $230B economy organized around one 4.2-mile stretch of asphalt and the most disciplined destination-marketing operation in the U.S. The EPR Communications State profile.
Atari is the company that built the modern video game industry and then broke it. The 1972 founding, the Atari 2600 era, the 1982 E.T. catastrophe, the 1983 category collapse, and the four ownership lives since — EPR's foundational reference on Atari.
The Innovation Group named the Emerging Leaders of Gaming 40 Under 40 Class of 2026 — the brand innovators of gaming running MGM, DraftKings, Caesars, IGT, Aristocrat, Light & Wonder, and the next cycle of the industry.
