Marketing And Developing Website Content

earned media marketing

In marketing, most things are about content. Between content being in a brochure, billboard, social media, and the likes, it’s essentially turned into the company’s sales pitch, as long as it’s effective. And the best way to make content effective is through a strong content development … [Read more...]

Predictions For Marketing In Year To Come

prediction predict the future crystal ball hand holding crystal ball by arthur ogleznev via unsplash 100811997 orig

\ More marketing & PR experts we interviewed gave us more predictions. Mike Paffmann, CEO of Virgo PR says marketing of all forms will grow, noting “media will remain key, content marketing will continue to be important as will influencers. Many in the world of PR will see excellent years … [Read more...]


5W Marketing

5WPR CONSUMER MARKETING SURVEY Predicting consumer behavior has slowly developed into its own separate industry. This means that gone are the days when companies would blindly gauge the interests of the masses and market to them accordingly. These days, brands need all available information … [Read more...]

Great Marketing Strategies To Stay Relevant


A growing business needs more than just a viable idea and a profitable niche. The right marketing strategy can be described as the benchmark of success for any business. It will fuel your business' growth and help you stay afloat in a competitive world. What’s more, getting the word out there about … [Read more...]

Referral Marketing and PR’s Role

Referral Marketing and PR’s Role According to Nielsen, the market survey and ratings firm, some 77% of consumers say they would be more likely to purchase a new product or service if their friend or relative recommended it.  The survey reported that a whopping 84% trust these recommendations.  … [Read more...]