PadillaCRT

PadillaCRT

PadillaCRT (PCRT) is one of Worldcom Public Relations Group’s founding partners and is headquartered in Minneapolis with additional office locations in New York, Richmond, Alexandria, Washington DC, and Los Angeles. They have earned their place in PR and are listed on O’Dwyer’s rankings as a top 10 independent PR and communications company employing over 200 people. They use a full-circle approach for clients offering research, crisis management, branding, media relations, advertising, mobile, design, social, and digital experience and expertise to clients.

PCRT specializes in the travel and economic development, agriculture, technology, beauty and fashion, entertainment, sports, professional services, environment and public affairs, financial and investor relations, home furnishings, healthcare, and food and beverage sectors. They work with organizations and individuals to find the best course of action that will help clients meet their goals. Some of their clients include Merck, Air New Zealand, BASF, Land o’ Lakes, TransAmerica, Charles Schwab, Progresso, AASCU, the Mayo Clinic, Valspar, and Cisco.

Their CEO and chair is Lynn Casey; she was recently honored in Minnesota’s 50 over 50 list. The agency’s president is Mark Raper. During the summer the firm was listed as one of the top companies on the Star Tribune 2016 list.

PCRT integrated two PR entities in 2013 and that merger created the new company name while joining the previous firms of Padilla Speer Beardsley and CRT/Tanaka.

According to a representative of the firm, “We believe that every organization has an opportunity to make the world a better place. Our purpose is to help our clients articulate and achieve their purpose – through insightful ideas, courageous communications, and an unrelenting commitment to colleagues, clients, and communities.”

Top 100 Public Relations Websites and Resources

2009-12-12 by Richard D. Pace
Criticism everything-pr

We continue today the Top 100 PR Websites and Resources started yesterday. Yesterday we classified the best of the best in the following categories: News (General), Business and Finance, PR News, PR Blogs and Social Media. Today we'll focus on: PR Corporate Sites, PR Newsletters, PR distribution, PR Software and Communication miscellaneous. Some of the nominees today were already included in our PR Resources Worth Paying For classification. We did everything in our power to include the best of the best - if we missed or omitted something, rest assured that it will not be for long. You'll read here more... Read More >

Padilla PR: A Publicity Firm

2009-12-01 by Richard D. Pace
Lynn Casey CEO Padilla Speer Beardsley

Approachability is a term not often used in defining social Web engagement, but it should be. Earlier this year we wrote an article spotlighting one of America's fastest growing PR agencies, Padilla CRT out of Minnesota and New York. At the time, PSB was on the leading edge of branding themselves as new age communicators save one aspect, their Website's refinement, as a both a social tool and a true communication of their brand. Well, this has changed - a lot. To boil this idea of "approachable branding" down to its core element, the two way nature of digital communications... Read More >

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